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  1. Gesellschaft

    Explain to me why people develop such strong connections to products and brands

    Kikkoman is gdlk, I always throw that into my ramen with a tad of worcheshire. A brand is usually a safe attempt at getting a decent quality product of whatever, so it's the 'safe' option. It's like buying something from a convenience store, sure it costs more but its 'convenient' to get...