Shame on you for saying you have no interest in basketball! OMG! How can anybody say such a thing, but ok. I'll let it pass this once. You being English and all! For the ones that do have an interest check out the march madness history [http://plaza.ufl.edu/fabiann/march-madness-moments.html]...
The thing is the games are very expensive to develop thus the prices can be quite high. They could still make a reasonable profit if they sold it for less than 50$ which is probably the average price of new games that come out.
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