I have recently read a lot of discussion about "Microsoft didn't change there DRM until no one pre-ordered", but one thing that I find strange is how I commonly hear about how terrible the COD series is and then on day one record sales are recorded. So how much do and should companies values complaints from consumers on the internet.
How much should companies value complaints?
- Thread starter thedragon232
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They should value complaints, just like in any other field, that's the only way they'll improve. That's just the sensible thing if they want to keep their customers and maybe get new ones.
Then there's the fact there are a lot of people who don't say anything because they can't be bothered, or because they think that no-one's going to listen, so we're left with the vocal minority on forums, which doesn't represent the whole demographic (after all, some are probably happy with how things are).
So in short, just because you hear something a lot doesn't mean it's the opinion of the majority, which means companies won't act on them.
Then there's the fact there are a lot of people who don't say anything because they can't be bothered, or because they think that no-one's going to listen, so we're left with the vocal minority on forums, which doesn't represent the whole demographic (after all, some are probably happy with how things are).
So in short, just because you hear something a lot doesn't mean it's the opinion of the majority, which means companies won't act on them.
