So, I'm guessing you've already heard about Molyneux's Curiosity experiment.
<quote=Molyneux>Our first experiment is called Curiosity. It?s this simple idea: If I said to you, ?There?s a box here in front of us, and it has a big question mark on it. There?s something amazing in that box.? Then my thought is that you would say, ?Ah, I wonder what?s in that box?? That?s what this whole experiment is fuelled by. We present you with this beautiful white room, and in the corner of this white room is going to be this black cube. And you can tap and chip on this black cube with your finger, chip away at it, and slowly bits will fall off, and then you realize that actually everybody is chipping away at this one black cube together. It?s only one black cube, and thousands of people are all chipping away trying to find out what?s in the middle.
That experiment is fascinating to us. It allows us to test out this idea of how you can connect possibly tens of thousands or hundreds of thousands of people together. Plus, it?s a fascinating experiment with just the power of mystery and curiosity.
Only the last person to chip away the last bit of the cube will be able to see what's inside, which will apparently be 'life-changing' (hey, it's Molyneux). Then it'll be up to that person to decide whether he wants to share it with the rest of the world or not.
Personally, I think right after the guy chips away the last bit, Molyneux appears and starts singing...
<youtube=WhwbxEfy7fg>
<quote=Molyneux>Our first experiment is called Curiosity. It?s this simple idea: If I said to you, ?There?s a box here in front of us, and it has a big question mark on it. There?s something amazing in that box.? Then my thought is that you would say, ?Ah, I wonder what?s in that box?? That?s what this whole experiment is fuelled by. We present you with this beautiful white room, and in the corner of this white room is going to be this black cube. And you can tap and chip on this black cube with your finger, chip away at it, and slowly bits will fall off, and then you realize that actually everybody is chipping away at this one black cube together. It?s only one black cube, and thousands of people are all chipping away trying to find out what?s in the middle.
That experiment is fascinating to us. It allows us to test out this idea of how you can connect possibly tens of thousands or hundreds of thousands of people together. Plus, it?s a fascinating experiment with just the power of mystery and curiosity.
Only the last person to chip away the last bit of the cube will be able to see what's inside, which will apparently be 'life-changing' (hey, it's Molyneux). Then it'll be up to that person to decide whether he wants to share it with the rest of the world or not.
Personally, I think right after the guy chips away the last bit, Molyneux appears and starts singing...
<youtube=WhwbxEfy7fg>