This relates to morality systems in games (although they are fairly arbitrary) and whether a) You turn out to be 'Good' or 'Bad' according to the game's standards b) whether you came out good or bad accoting to your standards, and c) whether you actually give a monkeys. Personally, I am always good to get the decent endings, but I feel the whole idea makes role-playing futile because im not doing what I would do- i'm doing what would get me the most good points.