(It is my New Years resolution not to swear quite so much on the internet, with that in mind, the following is an extremely polite letter to Ubisoft)
Dear Ubisoft,
I recently downloaded Anno 2070, your popular strategy game. I would like to add at this point that I downloaded it legally, thus ensuring you receive your full and complete cut of profits, as is due you for the efforts and costs incurred in creating this game. In return, I would now like to ask that you pay me the sum of £18.97 GBP for the effort and costs incurred in playing by your rules.
I know for a fact that large companies such as yourself generally have an in-house PR and Marketing department, staffed by what I assume to be talented or at least vaguely competent individuals. If this assumption is true, then I must also assume they are aware, and have informed you, that the entire internet is laughing at your DRM attempts?
Yes. Quite so. They've taken time from their busy schedule of cat pictures and illegal downloads to mock your anti-piracy measures, because they are quite a pain.
Referring back to the previously mentioned sum of £18.97 GBP (not adjusted for inflation), this amount is what I feel my time is worth per minute, multiplied by the time spent installing, updating and registering for Uplay, which came to me as quite a surprise as I fired up my new game. I have of course added additional costs, and punitive damages, to this figure.
After honest people go out of their way to ignore the truly shocking reputation your company has for DRM on legally purchased games, and promptly paid for your games, do you honestly believe it fair to force them to register for your own game service whose purpose I cannot begin to divine other than giving you a useful little peephole through which to peep on your customers as they prance around in their frilly silk underwear and/or check that they haven't suddenly started using an illegal version of your game in the 20 minutes since they bought it?
I certainly don't, and you're giving the petty criminals you so despise a wonderful rallying call to the masses,
'We may be stealing games, but it's their fault for making it so hard to buy them legally!'
If I may direct you to one of the many Rules of Acquisition: "Always make it easy for someone to give you their money."
Your's Sincerely,
A Concerned (and mildly annoyed) Customer
TLDNR: I was just gifted Anno 2070 on Steam. After installing it, I was directed to some arse of a program called Uplay that spent 10 minutes installing and updating, then asked me for all my contact details so I could have an account to play my offline game. I was annoyed and this seemed a wonderfully refined way to vent.
Yes. I am aware I have made no points that haven't been stated already.
No. I don't care.
Dear Ubisoft,
I recently downloaded Anno 2070, your popular strategy game. I would like to add at this point that I downloaded it legally, thus ensuring you receive your full and complete cut of profits, as is due you for the efforts and costs incurred in creating this game. In return, I would now like to ask that you pay me the sum of £18.97 GBP for the effort and costs incurred in playing by your rules.
I know for a fact that large companies such as yourself generally have an in-house PR and Marketing department, staffed by what I assume to be talented or at least vaguely competent individuals. If this assumption is true, then I must also assume they are aware, and have informed you, that the entire internet is laughing at your DRM attempts?
Yes. Quite so. They've taken time from their busy schedule of cat pictures and illegal downloads to mock your anti-piracy measures, because they are quite a pain.
Referring back to the previously mentioned sum of £18.97 GBP (not adjusted for inflation), this amount is what I feel my time is worth per minute, multiplied by the time spent installing, updating and registering for Uplay, which came to me as quite a surprise as I fired up my new game. I have of course added additional costs, and punitive damages, to this figure.
After honest people go out of their way to ignore the truly shocking reputation your company has for DRM on legally purchased games, and promptly paid for your games, do you honestly believe it fair to force them to register for your own game service whose purpose I cannot begin to divine other than giving you a useful little peephole through which to peep on your customers as they prance around in their frilly silk underwear and/or check that they haven't suddenly started using an illegal version of your game in the 20 minutes since they bought it?
I certainly don't, and you're giving the petty criminals you so despise a wonderful rallying call to the masses,
'We may be stealing games, but it's their fault for making it so hard to buy them legally!'
If I may direct you to one of the many Rules of Acquisition: "Always make it easy for someone to give you their money."
Your's Sincerely,
A Concerned (and mildly annoyed) Customer
TLDNR: I was just gifted Anno 2070 on Steam. After installing it, I was directed to some arse of a program called Uplay that spent 10 minutes installing and updating, then asked me for all my contact details so I could have an account to play my offline game. I was annoyed and this seemed a wonderfully refined way to vent.
Yes. I am aware I have made no points that haven't been stated already.
No. I don't care.