Activision Declines Use of In-Game Ads Out of "Respect"

[SimuLord]

I dunno, Naked Snake looks pretty awesome in that Mountain Dew t-shirt. Seriously though, I can't really think of any games I played where in-game advertising was a pain in the ass or anything. The only thing that even comes to mind is Dodge ads in Crackdown and all the Apple stuff in Metal Gear Solid 4, but neither of them were out of place or focused on.

Nice to see that the last, best hope of humanity's increasing his Karma level.

How the hell Kotick is at Last, Best Hope of Humanity instead of Scourge of Humanity right now is something I'm having some trouble figuring out.

My case for Bobby Kotick. [http://www.escapistmagazine.com/forums/read/18.230137-Bobby-Kotick-might-be-our-last-best-hope] I had a little fun with the concept after the Extra Credits "Free Speech" episode aired.

 

[Cpu46]

Wait a minute..... Does Kotick know about this?

 

[sgtshock]

It's a pretty transparent attempt to try to improve Bobby Kotick and Activision's image, but it's still a nice gesture.

 

[Infinatex]

I don't mind it in games where it makes sense but hey, the less ads the better!

 

[thublihnk]

Nice try!
In game advertising is the least obtrusive thing that Kotick could do right now. If he'd scale back the anti-consumer insanity that is his business plan and replaced it with a couple billboards in the background of the next Call of Duty game, I would LOVE HIM.

 

[WanderingFool]

He's so full of it... compared to everything else he does, In-game advertising is probably one one the best, as they get paid, and we dont have to put up with his bullshit money making schemes.

 

[linkzeldi]

Kotick +1 Respect Points.


That brings the total to like -999

 

[Feylynn]

I actually link in game ads... Done tastefully. <.<

Like CokaCola in Duke Nukem, or Dr.Pepper referenced in any manner (perhaps a love interest of the main character?).

 

[Knight Templar]

Nice to see that the last, best hope of humanity's increasing his Karma level.

That or he just passed a speech check.

 

[SimuLord]

Nice to see that the last, best hope of humanity's increasing his Karma level.

That or he just passed a speech check.

He must've just come from Oasis or Paradise Falls.

*gets mezzed*

Aw crap, now I'm wearing a collar. Shouldn't have taken my eye off the bastard. At least my head didn't a splode.

 

[YourlocalPCsnob]

I have to call Bullshit on this one guys.
Activision has a long history of using in-game ads.

 

[lacktheknack]

Wait a minute..... Does Kotick know about this?

Read the article... Kotick said it.

 

[DiscoAtThePanic]

Bobby K heard "positive effect" and backed out as fast as he could.

 

[Cpu46]

Wait a minute..... Does Kotick know about this?

Read the article... Kotick said it.

Wait i thought i read the article already, my mind must have blocked out the immense breach of logic to protect my head from asploding



but... but its Kotick?

OH MY GOD, REALITY AS I KNOW IT IS COLLAPSING!!!!

 

[DamienHell]

Kotick just earned some points, now how is he going to flush them down the toilet?

 

[Sougo]

Initial Response: WHERE IS THE REAL BOBBY KOTICK & WHAT HAVE YOU DONE WITH HIM? (not that I really care).

On further thought ... wait so he wants to keep charging the consumer extra instead of making money through ads and bringing the game's price down. BRAVO SIR! Thats more like the Bobby we all know and Hate!

 

[Vladamir69]

He said this because he does not want other people to make money off of the ad's in game even if it means that they will make less money. It is still an evil plot.

 

[KeyMaster45]

it really can be strange when you're questing through a game like Diablo IIIand you see a Pepsi can monster that shakes himself up and fizzes on you as an attack. Thankfully, Activison has no plans to implement such a thing.

...that would actually be a fairly hysterical monster to encounter and I think the only way it could be acceptable is if it dropped an item called [Can Koozie of the Gods]

 

[Mr. Omega]

Initial Response: WHERE IS THE REAL BOBBY KOTICK & WHAT HAVE YOU DONE WITH HIM? (not that I really care).

On further thought ... wait so he wants to keep charging the consumer extra instead of making money through ads and bringing the game's price down. BRAVO SIR! Thats more like the Bobby we all know and Hate!

My thoughts exactly. He doesn't want the money from ads. Not when YOUR money has been doing so well for him.

Also: Out of respect? You're joking, right? All the shit you pull, and NOW you decide you repect the gamers? BULLSHIT! This is an evil plan, I just know it!

 

[Delock]

I honestly can't say I'm at all impressed by Kotick's "respect" given that google search suggestions still add "is the devil" after his name as the third option down. It's hard to imagine such a guy "respecting" rather than "trying to please gamers enough so that he doesn't completely alienate them to the point they stop buying his product."