The problem isn't the archetype, its the stereotype.
I'd like something original, but as long as a common archetype style is plausible and interesting, there shouldn't be no problem with it.
When I have to fight nasty alien from hell, I don't mind, and actually prefer to be in the boots of a "Space Marine" archetype. A battle between a battle-worn bad ass and a horrifying monster is just cool. But if I have to use an archetype that has been prevalent in my game type, either give me an original version of such a archetype, or give me a well done version.
I'd prefer a W40k type Space Marine who has a deep history and a style that is original and detailed, than a masculinity icon like in Gears Of War. I don't hate the GOW guys, but they are a good example of unoriginality.
Pretty boy characters are a unfortunately abused archetype, derived from the popular bishonen style that is run into the ground with a disturbing lack of remorse.
I'm aways careful to note that the pretty boy is to females what the buxom babe is to men, a hollow structure of a gratuitous fantasy, usually attempting to meld cosmetically with something else.
If a "buxom babe" has no personality or other redeeming quality besides her looks, I quickly lose interest.
I'm not just saying that so you don't think I'm a vain pervert, every time a Laura Croft demo comes out, I download it just to see how well they did with Laura's infamous form this time. But I really do have problems with characters trying to pull the sex-sells strategy. No matter what they have to offer, if I catch a hint of that attitude, I begin to revile them.
I'd love to play a great game with a hot babe who is an awesome character, but I can't think of anything like that at the moment, though I'm sure there's a game like that somewhere. (I have my eye on Bayonetta, oh yes I do, you naughty librarian you)
As for the X-blades game, I've seen very little, and what little I've seen has annoyed the hell out of me. I knew it was a sex-sells production the first time I saw it, but I kept my eye on it in case. But after seeing the Unskipable video with the opening scene from the game, I'm staying as far away from that as possible. Even if the game play was any good, its not worth playing it with such a unappealing world. And the main character is like the Paris Hilton of games.
The industry obviously needs to evolve, but I'm fine with a familiar archetype who brings something new or cool to the table. But archetypes like Buxom babes and pretty boys need to be killed off. They are just vain offspring's of other archetypes that have been perverted and rehashed into a bloody mess that can't be hidden for what they really are.