Personally, I hate DLC. Either give us a full expansion, or give us the piddly extra bit of content for free. The industry was still doing proper expansions at the beginning of this hardware generation -- F.E.A.R. got two of them, Battlefield 2 got one full one and a couple of DLCs which were eventually included for free in the final patch, even Oblivion, which, thanks to horse armor, is a posterchild for what is wrong with DLC, eventually collected the minor DLCs into a full expansion, while providing The Shivering Isles as a second full sized expansion. And then suddenly, a couple of years after those games came out, we stopped seeing true expansion packs. I have never seen any industry get away with gouging its customers the way the Videogame industry does. At least customers in other industries with exorbitant prices know they're getting ripped off, and find legal alternatives to get the product or a comparable one for less. A significant portion of gamers not only bend over and take it, they deride other gamers for not doing so.