It's simple.
1) Find the point at which the company's bullshit surpasses the quality of the product for you as consumer.
2) STOP BUYING at that point. As in, never buy from them again no matter what. Respect yourself. If a guy rapes your mother, you don't go back and buy your ciggies from him the next week just because he puts on sale.
Let me give you 3 examples.
A) Was Ubisoft's general contempt and hatred of me as pc customer sufficient to get me to stop buying? Let me see...Raven Shield, Asasssin's Creed? No. Keep buying.
Was Ubisoft's introduction of online-only DRM enough? Let's see...AC3, HoMMVI, etc. Well, those were some of my most anticipated games, but, no, the bs exceeds the quality. I have never bought an Ubisoft game since their DRM fiasco, and I will not ever buy another. They are dead to me.
B) Blizzard-Activision. Was their online-only DRM and general cultural degeneration, removal of LAN and other beloved features enough to stop me buying StarCraft2 and Diablo 3 and Cataclysm? Well, it should but they WERE BLIZZARD and we're talking WoW, Diablo and SC. So no, keep buying.
Was their inability to make Diablo 3 a complete, worthy successor to Diablo or even a competent piece of software, combined with future DRM, and Mists of Panderia being basically a new game enough? Yep, done with Blizzard forever. I will never buy another game until they do something drastic.
Other companies with less pedigree in their franchises and less past good will to erode would get a much shorter shrift. For example, iD software exhausted their goodwill tank several years back...so I didn't even consider buying Rage, and then I was rewarded by discovering after that it was uninteresting, bland, buggy and not really designed for my platform. See how great this works? You avoid future pain by making a tough decision today.
Others nearing their break point with me, that point where they are dead to me as a consumer, and the I=don't-care-if-they-produce-the-second-coming-I'm-still-don't-give-a-shit level has been breached:
* 2K AND Irrational. BioShock Infinite is their last shot with me. Irrational should have had several more boo-boos with me because of past glory, but 2k drained their goodwill dry.
* EA: Battlefield was so very, very, good, and I thought ToR was a really solid title, but Origin, then Battlelog, and no LAN or private servers pushed me to the edge, DA2 was rubbish and the ME3 thing was a fucking fiasco. On massive probation, taking it one DLC at a time now. If I was a console gamer primarily, I would have dropped them years ago, but I'm not so EA have made it to 2012 without banning.
Companies with tonnes of stock left. These guys have fucked up recently, but they can blow it a heap more times before I stop caring:
1) Valve
2) Stardock
3) Nintendo
4) Gearbox
See, this is all my personal consumer experience. I don't have to discuss or compare with anyone, it's a personal decision. If *everyone* did this, just got a mental restraining order and treated them as dead once a company fucked with you enough (you know, like real adult consumers do in every other industry), said industry would be cleaned up in a few years.
1) Find the point at which the company's bullshit surpasses the quality of the product for you as consumer.
2) STOP BUYING at that point. As in, never buy from them again no matter what. Respect yourself. If a guy rapes your mother, you don't go back and buy your ciggies from him the next week just because he puts on sale.
Let me give you 3 examples.
A) Was Ubisoft's general contempt and hatred of me as pc customer sufficient to get me to stop buying? Let me see...Raven Shield, Asasssin's Creed? No. Keep buying.
Was Ubisoft's introduction of online-only DRM enough? Let's see...AC3, HoMMVI, etc. Well, those were some of my most anticipated games, but, no, the bs exceeds the quality. I have never bought an Ubisoft game since their DRM fiasco, and I will not ever buy another. They are dead to me.
B) Blizzard-Activision. Was their online-only DRM and general cultural degeneration, removal of LAN and other beloved features enough to stop me buying StarCraft2 and Diablo 3 and Cataclysm? Well, it should but they WERE BLIZZARD and we're talking WoW, Diablo and SC. So no, keep buying.
Was their inability to make Diablo 3 a complete, worthy successor to Diablo or even a competent piece of software, combined with future DRM, and Mists of Panderia being basically a new game enough? Yep, done with Blizzard forever. I will never buy another game until they do something drastic.
Other companies with less pedigree in their franchises and less past good will to erode would get a much shorter shrift. For example, iD software exhausted their goodwill tank several years back...so I didn't even consider buying Rage, and then I was rewarded by discovering after that it was uninteresting, bland, buggy and not really designed for my platform. See how great this works? You avoid future pain by making a tough decision today.
Others nearing their break point with me, that point where they are dead to me as a consumer, and the I=don't-care-if-they-produce-the-second-coming-I'm-still-don't-give-a-shit level has been breached:
* 2K AND Irrational. BioShock Infinite is their last shot with me. Irrational should have had several more boo-boos with me because of past glory, but 2k drained their goodwill dry.
* EA: Battlefield was so very, very, good, and I thought ToR was a really solid title, but Origin, then Battlelog, and no LAN or private servers pushed me to the edge, DA2 was rubbish and the ME3 thing was a fucking fiasco. On massive probation, taking it one DLC at a time now. If I was a console gamer primarily, I would have dropped them years ago, but I'm not so EA have made it to 2012 without banning.
Companies with tonnes of stock left. These guys have fucked up recently, but they can blow it a heap more times before I stop caring:
1) Valve
2) Stardock
3) Nintendo
4) Gearbox
See, this is all my personal consumer experience. I don't have to discuss or compare with anyone, it's a personal decision. If *everyone* did this, just got a mental restraining order and treated them as dead once a company fucked with you enough (you know, like real adult consumers do in every other industry), said industry would be cleaned up in a few years.