Shit.
Here, my first word in this post is a profanity.
Let me explain to you why -
Indtead of making media about the phenomenon to make money, they could use money to make media about the phenomenon that will educate people and hopefully STOP this phenomenon.
Instead they insist on profiting from this...this... I'm not even sure how to call this nonsense.
Why should I care about Cyber-bullying? I'm 16 and don't care. On the other hand two years ago I got beat up every day at school for a year. I put up a fight, kick his ass in return, and he somehow thinks that this is mutual and we should go on with this. No, mate, I don't like having my nose broken.
At least it wasn't one sided, it was just a very thick person.