The_Kodu said:
I think a lot of people are making a mistake here.
This isn't a separate subscription for online play on EA games.
This is EA saying "Give us $30 a year and play your fill of as many of our games as you like without having to pay separately for them. Also if you want to buy the DLC we'll give you a discount on it".
Also Early releases of some of its games so you can play before the official release.
This is EA giving you all it's games to rent for $30. If anything that's going to kill the game rentals business at least for EA games. I mean who's going to compete with that really ?
You are not interpreting the article correctly. Let me translate. For $5/mo or $30/yr, you have unlimited access to whatever games EA chooses to put in their "Vault", which is currently Battlefield 4, Peggle 2, FIFA 15, and Madden NFL 25. They will add games in the future, but there's no indication of which games, how many, or how old they will be. They are not going to add new release games to this vault, at least not until the normal sales of the games fall below a certain margin.
By subscribing, you will have access to a "almost week long" trial (probably 5 days) of upcoming releases, in which the save data can transfer to the full version of the game if you purchase it later. Additionally, you will have a 10% discount on all of EA's digital games and DLC. So if you try out, for instance, Dragon Age Inquisition as an EA Access member, you will get to play a trial 5 days before the game's release, which will most likely end at some predetermined point maybe an hour or so into the game. If you choose to purchase it digitally, you will save 10% of the cost, so you'll pay $54 rather than the full $60, and you won't have to replay that hour you put into the trial.
A year or more down the road, EA may add Inquisition to their Vault, at which time you could play it all you wanted while you are a subscriber to EA Access, but that means you waited that year or more to play the game. Or, you already bought the game and having it available through this subscription does nothing at all for you.
The reason this service seems pointless is because of how iterative most of EA's catalog is. Madden? FIFA? Any sports game? Nearly all sales of these games stop as soon as the next year's version is released, so when Madden 27 comes out, they'll throw Madden 26 into their vault because it really won't be making them any more money. As someone else mentioned, most of their FPS games are multiplayer focused, and the players often move to the newer game, so when Battlefield 5 comes out, Battlefield Hardline will probably be put in the vault since less people will be playing it. Wash, rinse, repeat.
EA won't be losing any money on this deal, and in fact will have the opportunity to make more money by getting games that some people chose not to buy out to them, and if they get hooked they might purchase the DLC for said games. For instance, I've never played a Battlefield game and have no interest in doing so, but if I had the option to play it for essentially free, I'd give it a shot. If I suddenly got hooked on it, I might purchase the DLC, and also be interested in the future iterations of the franchise. EA Access is essentially advertising for EA that is being paid for by the consumer.