Escapist's Code of Ethics: Why is it being ignored for ad revenue today?

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DracoSuave

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Update: Seems Canadian non-pubclubbers are the only ones seeing this.
Update: So, ad-only content that is using article space rather than ad space.

Ads are important to the survival of the Escapist. We all understand that bills and employees have to be paid and that it's the nature of this business that you'll do some cross tie-ins with advertisers in order to generate revenue. I don't run an ad-blocker nor do I believe it is correct to do so. Ad-space is clearly visible, and articles have, until today, been fair and followed the guidelines:

Sites allow advertisers to commission community events, branded entertainment, mini-games, and other custom content on our Sites. Sites do not allow advertisers to commission opinion or reviews or influence review scores or placement within numerical lists or guides. In short, our space and time is something we can share with advertisers, but not our opinion. Since these lines can be blurry, consider these examples: We would not allow an advertiser to commission a listicle such as "Top 10 Shooters" because of the implicit pressure for the advertiser's game to be listed as #1. Instead, we would offer the advertiser a listicle such as "Top 10 Weapons in Call of Duty". We would not allow an advertiser to commission a video review of their game, but we would allow an advertiser to commission us to live stream a play- through of their game so that our audience could judge the game for itself.
Having Pokerstars commission multiple articles to say 'Poker is good for you' sends a message that your opinion and your research CAN be bought and paid for. When an article appears with a headline suggesting there's a study that poker is beneficial, as a journalist, it's expected that article is posted because your research and study and investigation found evidence for this to be potentially true. This is the fundamental point of journalism. When I see that these articles can be bought and paid for by advertisers, and I read in your code of ethics that you're not supposed to sell your journalistic cred to advertisers, it makes me concerned for the future of the website.

Does this mean the Code of Ethics is just a cynical promise you posted once to assuage Gamergate during a contraversial period? Or does it actually MEAN anything?
 

Pirate Of PC Master race

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Did you honestly expected "Code of Ethics" to mean anything?

[insert bender laugh here]

It is and will be nothing more than pinkie finger promise, because rules don't pay your bills, especially those "ethics".
 

madwarper

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DracoSuave said:
Having Pokerstars commission multiple articles to say 'Poker is good for you' sends a message that your opinion and your research CAN be bought and paid for. When an article appears with a headline suggesting there's a study that poker is beneficial, as a journalist, it's expected that article is posted because your research and study and investigation found evidence for this to be potentially true.
Not that I don't believe that they would be willing to post such articles, they did post the Paul Blart advertisement [http://www.escapistmagazine.com/news/view/140313-Sponsored-Paul-Blart-Fast-and-Furious-Trailer] as "news".

But, I don't see ANY articles on the Escapist's main page referring to Poker. Not a single one.
So, can you actually prove the claim you're making? Link the articles.
 

sky14kemea

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I'd also be interested in a link to these articles, and possibly a screenshot to the ad as well if it's still there or related to the articles you're talking about.

If there's any other problems with the adverts, you can always send a message to the Tech Team [http://www.escapistmagazine.com/groups/view/Tech-Team] Or use the Contact Form [http://www.escapistmagazine.com/contact/] and select Advertising.
 

Rylot

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If anything the ads on the Escapist have gotten better lately. They got rid of the auto-playing ads which were so damn annoying. Granted sometimes captcha can get annoying. Also, what poker article?
 

Asita

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Like the others, I am confused about the articles you're seeing. The only search result I'm getting for "Pokerstars" is a four year old article saying that it, Full Tilt Poker, and Absolute Poker were in hot water with the FBI and were facing charges of bank fraud and money laundering. And the top results for "Poker" are an announcement about Sirlin Games' Pandante Kickstarter, an article about John McCain getting caught playing his iPhone in the Senate Syria Hearing, Zynga looking to enter the Online Gambling Market and so on and so forth. Please, supply links. Because I've got absolutely no idea what you're looking at.
 

Robert B. Marks

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I once wrote an article about online poker that was published here, but that had to have been around 7 or 8 years ago. And I'm not seeing anything current related to poker here, either.
 

EvilRoy

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Robert B. Marks said:
I once wrote an article about online poker that was published here, but that had to have been around 7 or 8 years ago. And I'm not seeing anything current related to poker here, either.
I think he means the "How Games Train Your Brain" article with a PROMOTED BY Pokerstars tag on it. Second from the left on the front page screen thingy for me. I don't know how to include an image if it for you though.

I have seen this article at least three times now I believe.

Edit:

The article seems to change when I refresh? Now its something something poker something. I didn't read that close. Anyway, I actually bothered to get the link this time. I haven't read it to see if the OPs claims are legit. I probably never will. http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
 

Albino Boo

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madwarper said:
Not that I don't believe that they would be willing to post such articles, they did post the Paul Blart advertisement [http://www.escapistmagazine.com/news/view/140313-Sponsored-Paul-Blart-Fast-and-Furious-Trailer] as "news".
I would point out that the Paul Blart article was tagged spoof and was published on April the 1st
 

Asita

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EvilRoy said:
Robert B. Marks said:
I once wrote an article about online poker that was published here, but that had to have been around 7 or 8 years ago. And I'm not seeing anything current related to poker here, either.
I think he means the "How Games Train Your Brain" article with a PROMOTED BY Pokerstars tag on it. Second from the left on the front page screen thingy for me. I don't know how to include an image if it for you though.

I have seen this article at least three times now I believe.

Edit:

The article seems to change when I refresh? Now its something something poker something. I didn't read that close. Anyway, I actually bothered to get the link this time. I haven't read it to see if the OPs claims are legit. I probably never will. http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
Yeah, I just read through that...not exactly ringing any alarm bells. The article basically says "if you want to be any good at poker you'll have to take these lessons[footnote]1) Brush up your math to figure out the odds for not only yourself but the other players, 2) be patient enough to wait for a good hand rather than rushing in with bad ones, 3) Bluffing is a trap and it's better to bet from a position of strength than risk other people calling you out, 4) Know your limits (ie, if things go bad be willing to walk away rather than fixate on winning it back), and 5) do it for fun, not money[/footnote] to heart. And most of those are good lessons for life as well as poker". It's essentially one of those "Five things that having a dog taught me" articles.
 

Robert B. Marks

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If it's a sponsored article, I have heard of this stuff being done. Unfortunately, a number of places, including some newspapers, are needing to do it because of dropping revenue and the need to keep the bills paid.

I think John Oliver did a segment on it a while back.
 

DoPo

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EvilRoy said:
Anyway, I actually bothered to get the link this time. I haven't read it to see if the OPs claims are legit. I probably never will. http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
That link yields an empty page for me right now. Both if I'm logged in or not - I tried Firefox and Chrome. Adblock switched off, too.
 

DracoSuave

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sky14kemea said:
I'd also be interested in a link to these articles, and possibly a screenshot to the ad as well if it's still there or related to the articles you're talking about.
madwarper said:
So, can you actually prove the claim you're making?
http://i.imgur.com/ZMrZuda.jpg
Notice it isn't just ONE article. There's two--both of which are non-ethics code compliant.

http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
This is the offending article. The "How games train your brain article" is a different one.

Notice that neither article cites its author either.
 

DracoSuave

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The problem here isn't that they are sponsered articles--the problem is that the ethics code explicitly states that a sponsored article has to follow specific guidelines. So if PokerStars sponsers an article, it can be about -PowerStars- but that any opinion has to be that of the Escapist staff, or it could be about Escapist staff opinion about a PokerStars event. It can't be about poker in general or about broad topics specifically because doing so slants opinion towards the sponsor.

And with no author citation, there's no accountability.
 

DoPo

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DracoSuave said:
sky14kemea said:
I'd also be interested in a link to these articles, and possibly a screenshot to the ad as well if it's still there or related to the articles you're talking about.
madwarper said:
So, can you actually prove the claim you're making?
http://i.imgur.com/ZMrZuda.jpg
Notice it isn't just ONE article. There's two--both of which are non-ethics code compliant.

http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
This is the offending article. The "How games train your brain article" is a different one.

Notice that neither article cites its author either.
Again - I'm not getting any of this

[http://i.imgur.com/9Ow9OMn.png]

It's probably region specific in some way.
 

madwarper

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DracoSuave said:
http://i.imgur.com/ZMrZuda.jpg
Notice it isn't just ONE article. There's two--both of which are non-ethics code compliant.
Well, it's not appearing on my homepage... So, I don't know what to tell you.
http://www.escapistmagazine.com/content/sponsored/?ds_t=2556
This is the offending article. The "How games train your brain article" is a different one.
I follow your link and it's just a blank page, with the standard popular articles/pub club/write for us/popular comics/etc. on the right side.
 

sky14kemea

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DracoSuave said:
Same as the other guys. The second link just leads to a blank page. I'm not seeing this either.

I'll ask the Techies anyway to see if they can figure it out, but I'm pretty sure it's not a real article on the site, just a very clever ad?
 

Areloch

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Double-dubious that each article has a different tag? "Sponsored by", "Promoted by".

Honestly, I'd suggest getting your computer scanned that you don't have some kind of malware injecting ads into the site code.
 

DrunkOnEstus

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DracoSuave said:
For what it's worth, your second link does bring up the article in question for me. I'll post the text in a spoiler for reference by others:

Poker is, hands-down (sorry), one of the most popular card games of all time, played non-stop since the 1800s. Today, it?s featured in countless films and TV shows, single-handedly birthing the concept of a ?high-stakes lifestyle?.

But once you?ve played poker for an extended period of time, you?ll realize it offers all kinds of valuable life lessons - even for players who aren't into the whole high-stakes thing. For example, if you want to succeed at poker...

#5 You Have To Learn Math

If you watch movies or TV shows about poker, it?s all about sizing up opponents and figuring out their weaknesses. The truth is if you want to be a great poker player, you?re going to have to brush up on your math. Poker is a game of statistics where you crunch numbers to guess how good your hand is, what cards are likely to be drawn, and what cards the other players are likely holding.

Let?s say you have a pair of jacks in your hand. That sounds good, but there?s also a king on the table. So if you bet at this point, you?re not just betting against players - you?re betting the mathematical possibility that someone else has a king of their own. It?s the poker equivalent of Dirty Harry?s ?Do ya feel lucky punk?, and you need statistics to confidently play those odds.

That?s a very basic scenario too, which doesn?t get into the statistics behind flushes and straights. The best poker players are those who can figure this stuff out on the fly.

#4 Patience Is Essential

Here's a counterintuitive zen thought: The only way to win is to not play. But that's the truth in professional poker, where it's not unheard to play 20-25% of hands - the rest of the time you fold and patiently wait for a better hand. That?s the part they don?t show much of Casino Royale: James Bond letting everyone else play for hours while he orders drinks.

This approach feels tedious because we?ve equated folding with losing. But it?s absolutely crucial to stay the course. If you play every single hand thinking you'll win eventually, you?ll get crushed by the player who waited for one absolutely amazing hand. ?Slow and steady wins the poker game? is a fantastic motto to live by.

#3 You Can?t Bluff Your Way Through Everything

Here?s another common movie trope - poker players win because they're fantastic bluffers. Sometimes you can win by bluffing - it feels great at the time too. But do not, do not make it your sole strategy. It?s a trap, and playing every hand that way is how the Imperial Navy blows up your ragtag Rebel Alliance.

The thing about bluffs - even when someone isn?t using the math and patience rules above - is that eventually someone calls you on it. And then what do you have? Probably nothing - not to mention you?ve just advertised to everyone else you?re the player who can?t back up their bluster.

Bluffing can be an important skill - but it?s usually better to approach from a position of strength.

#2 You Must Know Your Limits

You did everything to prepared: Brushed up on your mathematics, practiced bluffing, and did pre-game yoga to enter Poker Patience Zen. It didn?t matter. You got nothing but bad hands, and are losing a ton of money. Maybe you could win it back - but long-time poker players are usually humble enough to know when to walk away.

If you play any poker video game that tracks your earnings, you'll probably find that number sitting in the negative. Winning a few games can wipe it out quickly, but statistically you?ll always lose more often than you win. Always. If you?re playing a five-person tournament, that means four people are losing every single hand. Guess which side you?re most likely to be on? Now imagine that lesson is learned with your life savings.

That?s not saying you can?t play - but when you do, always set a hard limit for when it?s time to walk away.

Alternatively, you could...

#1 Just Play For Fun

Even if it?s gambling, poker can be a fun game - why not take the risk out of it? You can play for fun, or turn to video games that don?t require a thousand dollar buy-in. And what?s more, it can help you take the lessons above to heart in a safe environment where you won?t lose all your money.

One such example is Natural Born Poker Player - a series of interactive games which evaluate the individual skills of poker players, including quick thinking, logic, and keeping a cool head. From there, you can head to the Playroom to see if your knowledge can get you through an actual poker scenario.

If you think you could be a professional poker player? Good luck to you. But you can learn something just by playing for fun - something which all true games should be.

For me, I don't see the Facebook comments under it, and it doesn't come up on my homepage either when I refresh the site. The thread caught my interest, I just don't want you to think you're crazy :)

I find the text relatively harmless, but the prominence of the Pokerstars logo as the "author" does make it feel kinda weird to me too.

EDIT: Poster above me has a point, if a few of us don't have it come up on our URL visit you may want to consider a Malwarebytes/SuperAntiSpyware/CCleaner cleansing in case it's appearing maliciously, but it does look a hell of a lot like an Escapist news post minus the comments and such. In that event phishing has gotten more insidious than I thought.