True story: in 1973, there was a news story that the U.S. federal government was falling behind in getting bids to supply toilet paper. Johnny Carson, at the time host of The Tonight Show, included as part of his monologue a joke:
"You know what's disappearing from the supermarket shelves? Toilet paper. There's an acute shortage of toilet paper in the United States."
Because of this statement, the next morning millions of consumers went out and bought up the toilet paper currently on sale, for fear they wouldn't be able to get any. By noon, many shelves across the country were empty.
Johnny Carson went back on the air and explained that it was a joke, and there was no real shortage. However, because of the consumer stockpiling of the stuff, there actually was a shortage for anyone who wasn't part of the initial panic-buy.
It took three weeks for the shelves to get restocked enough for people to stop panic-buying.
"You know what's disappearing from the supermarket shelves? Toilet paper. There's an acute shortage of toilet paper in the United States."
Because of this statement, the next morning millions of consumers went out and bought up the toilet paper currently on sale, for fear they wouldn't be able to get any. By noon, many shelves across the country were empty.
Johnny Carson went back on the air and explained that it was a joke, and there was no real shortage. However, because of the consumer stockpiling of the stuff, there actually was a shortage for anyone who wasn't part of the initial panic-buy.
It took three weeks for the shelves to get restocked enough for people to stop panic-buying.