Wizardly-K9 said:
Why is it that; despite all the movies, games, merchandise, and live action tv adaptations; the comic book industry is still so small?
The books are expensive.
The writing and pacing for the majority of comics is terrible, but they are still expensive.
Distribution is terrible, for anything beyond Marvel, DC and Rebellion you're going a specialist store in the UK, or the internet. If you're going to either you're a hobbyist, hobbyists don't provide volume sales.
Pay for a comic artists is beyond terrible, so quality tends not to stick around.
Pay for writers isn't much better, so they go write young adult fantasy and TV scripts.
The major publishers increasing obsession with homogeny of art and writing (especially DC).
The major publisher's obsession with T&A for teenage boys.
The prevalence of bait and switching, with an amazing cover artist, then content by someone else entirely.
The industry and fan base's obsession with continuity and minutia, people want to be entertained, not enrolled in an alternate history class.
Comics have an image problem that none of the big players are interested in fixing, they're aimed squarely at teen boys and the story, art style and scripts more often than not reflect that. Comics also lack a visual punch, in their heyday comics could show things far beyond what the movies could, now your average comic from DC or Marvel has neither the budget nor the time behind it to match the scope and spectacle of their movies. It's very easy to get people hyped for a movie with thirty seconds of action scenes, much harder with comics.
At it's deepest I think it's a problem with stagnation more than anything else, the big two like what they have and see no need to change it.