To me it is nothing more, you interact with it for pleasure, it's a toy, it just has different pleasures for different people, it's like action man, he's a toy, but you can play anything with him from gardening to screwing barbie, but the bottom line he is a toy.
I'm not using toy negatively, I'm using it objectively. We shouldn't be ashamed to call them toys or even pursue careers in them, do you look down on the people that design dolls?. The beauty of games is that anyone can play despite it's toy status.
The thing separating games from books or film is the interactivity, you PLAY with games, sure different ages like different things to play with [personally I hate that stigma, I enjoy games for all ages] but you are still playing for pleasure, which usually includes fun, and if I ever consider myself too old for fun you all have permission to shoot me in the face.
Kavachi said:
Basically what I just said, except for this, you shouldn't need to stand up and defend gaming as something more than it is, I'm not being defeatist and sure I care about the industry, but I don't care what other people think about me and my toys. I still have my lego and watch cartoons, does that make me immature? Probably, do I care? Hell no. Maturity can go hang for all I care, it's boring and depressing.
But if you really need some degree of mature toys, look no further than dildos. I don't see the people using them trying to announce them as something other than toys.