Jon SchnaarsBefore videogaming magazines were in wide publication, Nintendo started their own. Jon Schnaars looks at the history of Nintendo Power, and compares it to today's other popular "official" publications.
Issue 39 - Nintendo's Power
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Original Comment by: Timothy St. Hilaire
http://oghc.blogspot.com
I fear that Nintendo Power and the like, while excellent fan-magazines, occasionally become little more than corporate propoganda. Joe, in your article you even use the phrase "winning the hearts and minds..." ...the mantra of psychological WARFARE! The editorial you quoted in OPM doesn't sound like an admission of Nintendo's superiority or the even the Playstation's focused market frustration- it's good editorialism. It's not adhering to corporate mission statements and talking points, it's saying... "look, we're all gamers here; here's a good game we'd like to see on the system we love."
I still have that old issue #1 of Nintendo Power, and I remember reading it as a kid (after Grandma was done with it.) I also remember believing Stevie Davidson, the big third grader, when he told me that menstration is when girls have to drink special blood that keeps them from getting pregnant. It's all about how you sell the message, man.
http://oghc.blogspot.com
I fear that Nintendo Power and the like, while excellent fan-magazines, occasionally become little more than corporate propoganda. Joe, in your article you even use the phrase "winning the hearts and minds..." ...the mantra of psychological WARFARE! The editorial you quoted in OPM doesn't sound like an admission of Nintendo's superiority or the even the Playstation's focused market frustration- it's good editorialism. It's not adhering to corporate mission statements and talking points, it's saying... "look, we're all gamers here; here's a good game we'd like to see on the system we love."
I still have that old issue #1 of Nintendo Power, and I remember reading it as a kid (after Grandma was done with it.) I also remember believing Stevie Davidson, the big third grader, when he told me that menstration is when girls have to drink special blood that keeps them from getting pregnant. It's all about how you sell the message, man.
Original Comment by: Mark
I've subscribed to NP on and off for the past ten years. It's definitely corporate propaganda, and there are a few times when they've given cover stories and rave reviews to games that just didn't deserve it, but they fit into Nintendo's marketing scheme. Even so, it's some of the most enjoyable corporate propaganda I've ever read. Nintendo cultivates its image very carefully, and watching them go about it is fascinating if you're at all interested in business.
I've subscribed to NP on and off for the past ten years. It's definitely corporate propaganda, and there are a few times when they've given cover stories and rave reviews to games that just didn't deserve it, but they fit into Nintendo's marketing scheme. Even so, it's some of the most enjoyable corporate propaganda I've ever read. Nintendo cultivates its image very carefully, and watching them go about it is fascinating if you're at all interested in business.
Original Comment by: Timothy St. Hilaire
http://oghc.blogspot.com
By "Joe" I obviously meant "Jon."
Never drink and type. EVER.
Bad things will happen to you.
http://oghc.blogspot.com
By "Joe" I obviously meant "Jon."
Never drink and type. EVER.
Bad things will happen to you.
Original Comment by: Timothy St. Hilaire
http://oghc.blogspot.com
Yeah, you WOULD. I'm so used to typing "Joe," I've gone and made the poor guy feel unwanted. I now must live with my shame. SHAME!!!
http://oghc.blogspot.com
Yeah, you WOULD. I'm so used to typing "Joe," I've gone and made the poor guy feel unwanted. I now must live with my shame. SHAME!!!