I have never paid more than $40 for a game, and I never will as long as I can get away with it. $40 is in itself more than I'm willing to pay outside of a few special cases involving limited releases and small developers, but $60 is a ripoff. I know Australian gamers laugh at Americans for complaining about $60 games, but just because you're getting ripped off worse than we are doesn't mean we aren't getting ripped off; as an analogy, if someone steals $10 from me, but $20 from you, do I lose my right to complain that I've been stolen from just because you lost more money? Especially when you make more money than I do, so that the higher amount means less to you than it would to me? [sub]Seriously, check out American wages. They are ridiculously low, and have been dropping pretty much across the board since the 70's. Stagflation is a *****.[/sub]
Getting back on topic, the $60 price tag is not some move to keep up with inflation, nor is it a necessary move to keep up with increasing development costs. Sure, some AAA games cost as much to make as a blockbuster movie, but if you look at the statistics, those games are extremely rare, and none of them cost more than an average blockbuster film, let alone a really big one like Avatar. The price hike this gen is pure greed, as was the $40 price point from last gen, for that matter -- the only reason it was that high was because people were used to paying a lot of money from the days when cartridges justified it. Since the advent of the CD-ROM, games have been comparable to audio CDs and movie DVDs in every way except the price to the consumer. Any arguments to the contrary -- ie, the idea that games lack venues like concerts and movie theaters -- are marketing BS of the sort that the gaming community loves to swallow. Games would be profitable at a lower price point, especially with the mass market appeal they have reached this gen. The publishers don't lower it because they don't have to; there's plenty of people with more disposable income than sense waiting to overpay, so why take a gamble on an actually reasonable price?
PS: The price point that I almost never go over is $20 -- you know, comparable to a DVD. $40 is reserved for special cases, when I absolutely have to have a game at the time of release -- usually because I won't be able to get it if I don't buy it then. I can guarantee that if more games launched at $20, the industry would be getting a lot more money out of me, instead of Gamestop and the local record shops, who currently get the majority of my non-steam-sale videogame money.