Capitalism, sales, numbers, dollars are all the publishers who lead our industry care about.
Yet in spite of them, in spite of numbers, in spite of trends, in spite of market predictions presumptions and assumptions, games that expand the boundaries, games that challenge social norms, games like journey, bayonetta, lollipop chainsaw, limbo, tomb raider, mass effect 3, dragon age, dragon age 2, Spec ops the line, FTL and innumerable other titles out there still get made and still buck trends in spite of that.
There are assumptions made about the consumer base which are backward and archaic. The only way to really really really REALLY get the message home to publishers is sales.
Reflect the market, by making a statement with your wallet.
Im suggesting (to begin with) declaring a day of the year where games with female protagonists are deliberately bought. Be it by special offer, social awareness or what not... Align this with something like international womans day (8th of march) Where every gamer out there buys a game with a female protagonist. Make it obvious to the money men that the market they are catering for is more open minded than they think.
Declare a day where offers, promotions, marketing, hype promotes a female character and we as a gaming community support it.
Yet in spite of them, in spite of numbers, in spite of trends, in spite of market predictions presumptions and assumptions, games that expand the boundaries, games that challenge social norms, games like journey, bayonetta, lollipop chainsaw, limbo, tomb raider, mass effect 3, dragon age, dragon age 2, Spec ops the line, FTL and innumerable other titles out there still get made and still buck trends in spite of that.
There are assumptions made about the consumer base which are backward and archaic. The only way to really really really REALLY get the message home to publishers is sales.
Reflect the market, by making a statement with your wallet.
Im suggesting (to begin with) declaring a day of the year where games with female protagonists are deliberately bought. Be it by special offer, social awareness or what not... Align this with something like international womans day (8th of march) Where every gamer out there buys a game with a female protagonist. Make it obvious to the money men that the market they are catering for is more open minded than they think.
Declare a day where offers, promotions, marketing, hype promotes a female character and we as a gaming community support it.