Poll: More ads on The Excpaist - Problem solved?

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The Naked Emperor

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Jan 5, 2011
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It doesn't really matter whether or not they put more non-Escapist ads on the site. It might help, yes, but I think ad revenue is going to drop considerably-across the board, for every kind of site-as ad blockers get more popular. I'm not using one because I personally don't mind the ads on most sites I go to and I find that it makes video content very glitchy, yet even though there will always be people like me there are enough people who use ad-blockers that it will hurt their profits overall.

I'd be more than happy to pay for a publisher's club membership... If there was a point. Another post said something which really resonated with me: they're basically charging us for something we can get free after a three minute google search. I'm not going to pay in order to remove ads from the site. Give me exclusive content, articles that are published months before they hit the main site, discounts on escapist products, give me stuff like that and I will pony up without hesitation.

Speaking of-where are The Escapist books? I'd love to have yearly archives in book form, and I'm sure the staff could easily put something brand new together which would be worth selling as its own standalone thing.

I'm also going to say that I think the way the community is managed is part of the issue, too. I've mostly lurked here in my time on the site but it seems like the forums have seen a drastic drop in quality. There's obviously been a flood of people, but any time something like that happens you have to look at the management. There have been times when I've been extremely hesitant to post because I have no idea what's going to get me in trouble with the mods and what won't, and with their new system I mostly say, "to fuck with it" and I leave these threads to other people.

I'm not one of those people who thinks The Escapist is the bad guy in the situation with Extra Credits. It sounds like there was miscommunication on both ends and while there's likely a bit of exaggeration and double-speak coming from both parties this doesn't change my opinion of either of them. I will say, however, that if The Escapist's business model is faltering this badly then I don't sympathize with them although I understand it's not the easiest thing to switch around. It happens-businesses rise and fall and if they make a series of choices which makes them unviable, that's life. We'll all move on to something else; somebody somewhere will eventually step in and fill their niche, maybe even some of the people who currently work here. It's just kind of sad to see it falling apart like this.
 

lacktheknack

Je suis joined jewels.
Jan 19, 2009
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eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
why do you think they need more money? they have the money... they just don't pay their stuff...
That's ridiculously stupid.

Seriously. How would you EVER come to this conclusion?
well they owned james 20k... he wanted 14k and alex gave him this 14k. Looks like he had enough money... just never wanted to pay him.
They probably took out a loan to save face (what with this being a PR disaster). That's the reasonable explanation.
Yes of course... they wanted to steal charity money and you think they have a face?
Weren't paying attention, were you? All the talk fired back and forth, and how the charity overflow was to "Save Extra Credits", with NO COMMUNICATION on what that meant? Since the Escapist hosted Extra Credits, they figured that "Saving Extra Credits" could be achieved via saving the Escapist from its current major financial issues. At least, if they're to be believed, that's the case. But Extra Credits tried to go a different direction with it, and now we have this epic fail.

"Steal charity money" sounds more like "get in fight over what the charity money is for" at this point. So yes, saving face.
I don't know much about economics... but if you have to take a loan to pay your staff - you are down.

So why do they need more money? they have lost extra credits... know they have one show less than befor. If they can't handle it know they have to get down.

If your firm wouldn't pay you your salary... would you get them your money so they can pay you your own salary?? Well I wouldn't...
If you're being sponsored by a major site, and it suddenly tells you that it's going under, most people (except you, apparently) would MOST DEFINITELY raise money to save their sponsor. Sadly, the Escapist apparently told NO ONE about their financial issues and now this crap happened.

I'm no expert on economics either, but one suggestion I've had is more popularity contests (March Mayhem attracts tons of traffic). Kross has stated that the Escapist is JUST NOW beginning to get higher paying advertising customers, crossing this with higher traffic from more popularity contests would be pretty lucrative. Even better, make them tournament style, and allow non-members to vote. That would make more people come back for each round, meaning more ad revenue. You're not dead until you're dead.
 

FreakSheet

New member
Jul 16, 2011
389
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NON INTRUSIVE ADS.

Having a Yahtzee marathon, and having to see a 30 sec El Shaddai ad before every episode, is an F'ING pain in the butt!

Not to mention, when the two El Shaddai ads on the side are already lagging the video...
 

zelda2fanboy

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Oct 6, 2009
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In my opinion, they should dump the news staff. Don't get me wrong, I love the writers, their spin on things, and the forum commentary. However, if they want this to be a video and writing feature based site, they really cannot afford the permanent staff. There are tons of sites for news and the escapist so rarely happens upon an exclusive that gains significant traffic that it seems barely worth it. There's too much competition, especially from people who happily do it for free. (Unless, the news staff is already doing it for free. Never mind in that case.)

Everything needs to be taken on a case by case basis. Hey, maybe we should all do a click-a-thon on all of the escapist's ads to boost their value.
 

eximista

New member
Aug 7, 2011
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lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
why do you think they need more money? they have the money... they just don't pay their stuff...
That's ridiculously stupid.

Seriously. How would you EVER come to this conclusion?
well they owned james 20k... he wanted 14k and alex gave him this 14k. Looks like he had enough money... just never wanted to pay him.
They probably took out a loan to save face (what with this being a PR disaster). That's the reasonable explanation.
Yes of course... they wanted to steal charity money and you think they have a face?
Weren't paying attention, were you? All the talk fired back and forth, and how the charity overflow was to "Save Extra Credits", with NO COMMUNICATION on what that meant? Since the Escapist hosted Extra Credits, they figured that "Saving Extra Credits" could be achieved via saving the Escapist from its current major financial issues. At least, if they're to be believed, that's the case. But Extra Credits tried to go a different direction with it, and now we have this epic fail.

"Steal charity money" sounds more like "get in fight over what the charity money is for" at this point. So yes, saving face.
I don't know much about economics... but if you have to take a loan to pay your staff - you are down.

So why do they need more money? they have lost extra credits... know they have one show less than befor. If they can't handle it know they have to get down.

If your firm wouldn't pay you your salary... would you get them your money so they can pay you your own salary?? Well I wouldn't...
If you're being sponsored by a major site, and it suddenly tells you that it's going under, most people (except you, apparently) would MOST DEFINITELY raise money to save their sponsor. Sadly, the Escapist apparently told NO ONE about their financial issues and now this crap happened.
No... nobody would do that?? You would try to help them - but you would not pay them... if a sponsor going down - you search for a new one. If sombody pay's better... you change the sponsor. Never heard of capitalism before??
It's not like extra credits would have problems to find a new site/sponsor...
 

lacktheknack

Je suis joined jewels.
Jan 19, 2009
19,316
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eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
why do you think they need more money? they have the money... they just don't pay their stuff...
That's ridiculously stupid.

Seriously. How would you EVER come to this conclusion?
well they owned james 20k... he wanted 14k and alex gave him this 14k. Looks like he had enough money... just never wanted to pay him.
They probably took out a loan to save face (what with this being a PR disaster). That's the reasonable explanation.
Yes of course... they wanted to steal charity money and you think they have a face?
Weren't paying attention, were you? All the talk fired back and forth, and how the charity overflow was to "Save Extra Credits", with NO COMMUNICATION on what that meant? Since the Escapist hosted Extra Credits, they figured that "Saving Extra Credits" could be achieved via saving the Escapist from its current major financial issues. At least, if they're to be believed, that's the case. But Extra Credits tried to go a different direction with it, and now we have this epic fail.

"Steal charity money" sounds more like "get in fight over what the charity money is for" at this point. So yes, saving face.
I don't know much about economics... but if you have to take a loan to pay your staff - you are down.

So why do they need more money? they have lost extra credits... know they have one show less than befor. If they can't handle it know they have to get down.

If your firm wouldn't pay you your salary... would you get them your money so they can pay you your own salary?? Well I wouldn't...
If you're being sponsored by a major site, and it suddenly tells you that it's going under, most people (except you, apparently) would MOST DEFINITELY raise money to save their sponsor. Sadly, the Escapist apparently told NO ONE about their financial issues and now this crap happened.
No... nobody would do that?? You would try to help them - but you would not pay them... if a sponsor going down - you search for a new one. If sombody pay's better... you change the sponsor. Never heard of capitalism before??
It's not like extra credits would have problems to find a new site/sponsor...
Apparently it's not as easy as you think, seeing that they're heading right back to Youtube.

Besides, no one would pay out of their own pocket, you're right. Fundraisers aren't unheard of, though. I'm talking about raising money for your sponsor, which seems perfectly credible when you consider charity sponsors. Again, NO ONE TOLD THE OTHER WHAT THE OVERFLOW WAS FOR. I'm pinning the blame for the EC debacle right there.
 

eximista

New member
Aug 7, 2011
37
0
0
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
lacktheknack said:
eximista said:
why do you think they need more money? they have the money... they just don't pay their stuff...
That's ridiculously stupid.

Seriously. How would you EVER come to this conclusion?
well they owned james 20k... he wanted 14k and alex gave him this 14k. Looks like he had enough money... just never wanted to pay him.
They probably took out a loan to save face (what with this being a PR disaster). That's the reasonable explanation.
Yes of course... they wanted to steal charity money and you think they have a face?
Weren't paying attention, were you? All the talk fired back and forth, and how the charity overflow was to "Save Extra Credits", with NO COMMUNICATION on what that meant? Since the Escapist hosted Extra Credits, they figured that "Saving Extra Credits" could be achieved via saving the Escapist from its current major financial issues. At least, if they're to be believed, that's the case. But Extra Credits tried to go a different direction with it, and now we have this epic fail.

"Steal charity money" sounds more like "get in fight over what the charity money is for" at this point. So yes, saving face.
I don't know much about economics... but if you have to take a loan to pay your staff - you are down.

So why do they need more money? they have lost extra credits... know they have one show less than befor. If they can't handle it know they have to get down.

If your firm wouldn't pay you your salary... would you get them your money so they can pay you your own salary?? Well I wouldn't...
If you're being sponsored by a major site, and it suddenly tells you that it's going under, most people (except you, apparently) would MOST DEFINITELY raise money to save their sponsor. Sadly, the Escapist apparently told NO ONE about their financial issues and now this crap happened.
No... nobody would do that?? You would try to help them - but you would not pay them... if a sponsor going down - you search for a new one. If sombody pay's better... you change the sponsor. Never heard of capitalism before??
It's not like extra credits would have problems to find a new site/sponsor...
Apparently it's not as easy as you think, seeing that they're heading right back to Youtube.

Besides, no one would pay out of their own pocket, you're right. Fundraisers aren't unheard of, though. I'm talking about raising money for your sponsor, which seems perfectly credible when you consider charity sponsors. Again, NO ONE TOLD THE OTHER WHAT THE OVERFLOW WAS FOR. I'm pinning the blame for the EC debacle right there.
Why do you think Alex is the good guy? I think he would sell his grandmother if somebody would pay something for "that"...

And I'm pretty sure they will get an other site... but I wouldn't sign a contract right know...
 

rokkolpo

New member
Aug 29, 2009
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Bobic said:
Honestly I think the solution is to not hire so many damned contributors. They're struggling for money yet they keep adding loads of shows. Seriously, only hire what you can pay for guys.
My thoughts exactly.
They just seem to be adding and adding.
No end in sight.
 

Assassin Xaero

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Jul 23, 2008
5,392
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No! I'm not paying them money, and this site is already taking forever to load with the billion ads on it... All the ads and these captchas (especially the ad captchas) are complete bullshit...
 

hi_im_h

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Nov 19, 2009
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A bigger fan base and more traffic would certainly help with this issue.
It was by pure chance that i stumbled across the escapist when i saw that Yahtzee had moved over here from his few YouTube videos.
If there were some way that the escapist could become a bigger player on the scene and attract more members and traffic then i dont see why we shouldnt be able to pull up out of this rut.
 

sean360h

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Jun 2, 2010
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i think the real issue is that no one is paying for the service they provide they need to innovate the system give people a reason to be come a publisher like get content a week early or access to more features or cool stuff like that not like oh you can use you iPhone on the site which you may or may not own or get free shipping on a pc which is really expensive and you wont get the free shipping they talk about if you live outside the us


a website that does all im talking about is www.roosterteeth.com (the guys who made red vs blue) id be willing to bet that they have more sponsors than the escapist has in publishers and they are a small website in compassion to the escapist
 
Jun 11, 2008
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Already said but rather than put in a great volume of different ad bombardments actually put in a larger rotation and advertise none Escapist stuff more which will actually bring in money rather than advertise stuff that is already on the site and people watch or don't watch anyway. As much as I love the new series that they bring in I do feel a lot of them don't make it because they are brought in without being able to pay for them.
 

evilneko

Fall in line!
Jun 16, 2011
2,218
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Kross said:
Unfortunately the hard part is finding people to buy ads on our site. Even the ones we do manage to get often don't want to pay for non North American ad views. At all. So they get filler and house ads. We've gone months at a time with no third party ads on the site at all because nobody wanted to buy on a small site that didn't have the page views of some other larger gaming sites.

Now (like... this year) we're finally starting to fill our ad inventory because we have some ad sales people who are good at their job (or do it at all, we've had remote ad sales people who literally did nothing for months until we were able to tell it was more then business being bad and replace them) and are finally breaking into the top trafficked gaming news sites so ad buying people will look at us. But now we're suddenly rich corporate douchebag overlords and out to screw over the people who help make our site interesting. :(

As far as PubClub, it's great and helps us get ahead of some of our bills, and we love all of our supporters very much... but it's not a significant contributor to our ongoing bills as of yet. We would need to sell hundreds (if not a couple thousand) pubclub subscriptions a day to even come near to covering our various server/bandwidth/salary/office/contributor/etc costs. We are not selling quite that many yet, although we can always hope. :)
Y'know, I was gonna post something along the lines of "well, what about finding different advertisers, I mean Nexus pushes over a hundred terabytes per month and is mostly funded by ads." But then you had to go and post that. So much for that idea! Obviously, since Nexus is so much bigger, they get advertisers willing to pay more.
 

robert01

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Jul 22, 2011
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Sure ads will generate more revenue, but at what cost?
I am sure there are a lot of people that don't even see the ad thanks to a healthy dose of browser plugins and addons.

I think what they should have done from the start is reach out to the community that have and tried to do a little fund raising. I am sure if at the time people knew the site was going to go down the shitter people would have dropped even $5, or whatever currency people use. I don't know if it is too late for that with the recent situation with EC, but only time will tell.

Alienating your audience with ads only makes them stop coming except on days when the content they want to watch is release. You want to make a site where people come to hang out and refresh their pages. Not pester them with ads, pop-ups and huge banners. I don't mind adverts in the side bar or top of my browser window, they are generally non intrusive and easily ignored. It's they ones they got "HEY I'M A GATEWAY AD", those piss me off to no end.
 

DanielDeFig

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Oct 22, 2009
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I have never been bothered by ads. They pay the bills, while i get free access (And I get free info on products I may or may not buy)
 

dyre

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Mar 30, 2011
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Ads suck, but if it would help the Escapist pay their employees on time (or within a reasonable timeframe), I guess that's ok.

I don't think they'd make enough off more ads to pay for all their staff though
 

Pinstar

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Jul 22, 2009
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They crossed the line once when they made me put in a captcha that was an advertisement...and the text was clear and easy to read...thus defeating the entire purpose of a captcha.

They crossed it again when they wanted a cut of donation money. I'm very close to finding a new site to frequent and bigger, more annoying ads are going to help cement my decision, should they implement them.
 

Ack-ack

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Aug 13, 2009
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I think that instead of adding more ads, they should focus on making more appropriate ads, they got the localised ads down, I got ads in finnish, the problem? The ad that was shown to me was some ladyshave ad. More clicks & products bought instead of just wiews means that the ads work, if they work well, they can charge more for ad spots, this is a videogame related site. Any guesses how many users want or need ladyshave?
 

pppppppppppppppppp

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Jun 23, 2011
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achilleas.k said:
What I'm curious about is, when you came up with this idea OP, why wasn't your first thought the following?
"This is a business that's been doing ... business for years. If they are in financial trouble, the first idea that pops into my head would not be something they would find hard to come up with. If they don't have more ads, I doubt it's because they were waiting for ME to put the idea in their heads".

I don't mean to sound like a dick, but I probably am so I apologise. I'm just always curious why some people think they can solve other people's problems with the first idea that pops in their head, especially when the involved party is experienced in the sort of problem in question.

Also, the new pop-up ads are bloody annoying!
It wasn't as much of a "I'm such a genius that people will bow before my amazing idea" thread as a gouge on people's affinity for ads. Obviously, the site's creators understand how ad revenue works (a lot better than I do); I just wanted to bring the possibility of more ads out in the open and see what people thought about it. Hence the question mark after "problem solved".

Also, I don't mean to sound like a dick, but you kind of sounded like a dick. I forgive you. [small]Now I sound like a dick...[/small] Could you ever forgive me? (hoping for a recursive pattern here :)