Ryse advertising department: illiterate!

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Batou667

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Oct 5, 2011
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Has anybody else noticed the typo in the Ryse: Son Of Rome sidebar advert?


Can't say I'm too impressed with so-called "next gen" so far!
 

Ed130 The Vanguard

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Sep 10, 2008
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Well that was a bit of a derp by someone.

I wouldn't have been surprised if it said something like solder due to a spell-checker, but to get it wrong...
 

shrekfan246

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May 26, 2011
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Ed130 said:
I wouldn't have been surprised if it said something like solder due to a spell-checker, but to get it wrong...
Or, you know, they were typing very quickly and happened to hit 'i' before 'd' instead of after.

Is it incredibly silly that this typo went out with the final adverts? Sure.

But it's very petty to do anything more than chuckle at it, especially in the case of the OP here where he's insinuating that it's endemic of "next-gen" (now "current-gen" really, for all intents and purposes) games, as if typos in advertising never happened with any previous generation of video game.
 

Ed130 The Vanguard

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Sep 10, 2008
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shrekfan246 said:
Ed130 said:
I wouldn't have been surprised if it said something like solder due to a spell-checker, but to get it wrong...
Or, you know, they were typing very quickly and happened to hit 'i' before 'd' instead of after.

Is it incredibly silly that this typo went out with the final adverts? Sure.

But it's very petty to do anything more than chuckle at it, especially in the case of the OP here where he's insinuating that it's endemic of "next-gen" (now "current-gen" really, for all intents and purposes) games, as if typos in advertising never happened with any previous generation of video game.
I would have voiced the same opinion about this if it wasn't a next gen advert. I just find it surprising that such a slip up made it past a spell-checker/editor.
 

shrekfan246

Not actually a Japanese pop star
May 26, 2011
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Ed130 said:
I would have voiced the same opinion about this if it wasn't a next gen advert. I just find it surprising that such a slip up made it past a spell-checker/editor.
If you look close enough, you'll find that a lot of things tend to get by spell-checkers/editors. Even in our own articles here on The Escapist.

Hell, I've spotted typos in a few of the Song of Ice & Fire books.
 

Barbas

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Oct 28, 2013
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Ha, NOOBS! Looks like somebody wasn't paying attention in English classes at their shcool!
 

Ed130 The Vanguard

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Sep 10, 2008
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shrekfan246 said:
Ed130 said:
I would have voiced the same opinion about this if it wasn't a next gen advert. I just find it surprising that such a slip up made it past a spell-checker/editor.
If you look close enough, you'll find that a lot of things tend to get by spell-checkers/editors. Even in our own articles here on The Escapist.

Hell, I've spotted typos in a few of the Song of Ice & Fire books.
Oh yes, I've picked up a few errors on The Escapist (and mentioned them to staff for fixing) as well as mistakes in books (mostly Webber, but he has an excuse). But generally I find that advertising, especially by larger corporations to be thoroughly checked over before release making gaffes like this rare.
 

Batou667

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shrekfan246 said:
But it's very petty to do anything more than chuckle at it, especially in the case of the OP here where he's insinuating that it's endemic of "next-gen" (now "current-gen" really, for all intents and purposes) games, as if typos in advertising never happened with any previous generation of video game.
Nah, I was just being facaetious. Spelling errors are as old as written language. I remember one of the Splinter Cell games on the original Xbox was called "Splinetr Cell" on the spine of the case, and I noticed a spelling mistake in an achievement description recently too.
 

T_ConX

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I imagine a Solider is somewhere between Solid and Solidus.

Solid Snake
Solider Snake
Solidus Snake
 

Barbas

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Robot Number V said:
Barbas said:
Ha, NOOBS! Looks like somebody wasn't paying attention in English classes at their shcool!
PLEASE tell me you did that on purpose.
Don't worry. I may be thick, but I'm not stupid!
 

mitchell271

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Fight as a solider? So your character just poops everywhere or fights with poop? I can imagine it now...
"Ready the catapults!"
"Sir, we're out of ammunition!"
"You know what this means. 2nd squad, squat over the catapults and evacuate!"
 

Baddamobs

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Aug 21, 2013
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HOLY CRAP, IT'S HERE RIGHT NOW!!

No, seriously, it's being advertised right on the side of my screen, and the mistake is still there!!
I KKEW this game was trouble the for first instance I saw it's previews!
 

Bluestorm83

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Jun 20, 2011
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Batou667 said:
Has anybody else noticed the typo in the Ryse: Son Of Rome sidebar advert?


Can't say I'm too impressed with so-called "next gen" so far!
Nah, they just want you to fight more solid. This totally wasn't idiocy in action.
 

fix-the-spade

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Ed130 said:
Well that was a bit of a derp by someone.

I wouldn't have been surprised if it said something like solder due to a spell-checker, but to get it wrong...
I'd say it's a completely accurate representation of Ryse' quality as a game, so it might be the best advert Microsoft have ever published...
 

BrotherRool

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Oct 31, 2008
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Hideo Kojima is getting really sneaky with his advertising. Well I guess he did invent stealth
 

pirateninj4

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T_ConX said:
I imagine a Solider is somewhere between Solid and Solidus.

Solid Snake
Solider Snake
Solidus Snake
He is Solid Snake
He is a Solider Snake
He is the Solidus Snake.