Smertnik said:
Well, what does the reviewer actually say about the game? (no, I have no intention to watch the video myself) Does he misinform and/or withhold vital information about its shortcomings? If not there's no point in criticising his review. A rating is just an arbitrary number, it holds no meaning whatsoever.
A rating is a subjective opinion, but it should not be arbitrary. I would call a reviewer who rates games literally at random a bad reviewer.
I think it's inevitable that the reviewing process will be influenced by the incentives of the space a reviewer occupies. They need advertisements and access, and the scores affect both. Would you want to be tried by a jury who stands to benefit personally from your conviction? I don't care if they
swear not to be influenced by that Lamborghini the prosecutor promised them. No one would respect their decision if they convicted me, or at the very least it would be subject to doubt. Even the appearance of influence should be avoided as much as possible.
Every review process for every commercial medium ever has had to deal with this problem to some extent. And there is a lot at stake. Decades ago a review process that drifted too far into influence turned away audiences not just from reviews of novels but from the novel itself.
Here is the problem explained by a pretty cool guy who doesn't afraid of anything:
On the face of it, the book-ramp is a quite simple and cynical swindle. Z writes a book which is published by Y and reviewed by X in the Weekly W. If the review is a bad one Y will remove his advertisement, so X has to hand out 'unforgettable masterpiece' or get the sack. Essentially that is the position, and novel reviewing has sunk to its present depth largely because every reviewer has some publisher of publishers twisting his tail by proxy. But the thing is not so crude as it looks. The various parties to the swindle are not consciously acting together, and they have been forced into their present position partly against their will.
George Orwell
In Defense of the Novel
1936
That's why it annoys me when people act like I'm being petty or paranoid simply for suggesting that a reviewer might not be 100% free from influence. We
know he/she is being influenced, the only questions are how much, how much does it affect their appraisal, and what can we do about it. Admitting the problem is the first step, and denying it just makes me wonder what you're trying to sell.
A single review of 8.0 isn't exactly a smoking gun, however.