Does Bob not read the Escapist? The Escapist explained that Peta intended the whole Mario thing to be seen as a joke [http://www.escapistmagazine.com/news/view/114245-PETA-Bloody-Mario-Was-Tongue-In-Cheek] (they don't genuinely believe that Mario promotes the fur trade).
Now I hate having to defend such a shitty organisation, but I have to make some points about some of the hard truths Bob tells about Peta.
1) In regards to the high rates of euthanasia; they specifically advertise themselves as a euthanasia clinic, and people regularly approach them with pets they want to euthanise. Most keenels and shelters don't provide this service, hence why their rates of euthanasia are lower (though still usually about 60-70%). The euthanasia service is regulated, and it is apparently humane and performed by professionals. Seeing as how they are officially against you owning a pet in the first place, they see it as a means of making the best of a bad situation. Yeah, I think it is bullshit that they kill nearly every pet they take in - but the devil is in the details: most people hand their pets to them for the purpose of being euthanised, and those who hand their pets over without realising they will be killed - wait, have they never heard of peta before?
2) The specific incident of the two guys ditching animal corpses was not a case of animal cruelty. They were not condemned for being cruel to the animals (which had been euthanised in a legally sanctioned method) but they were indeed criticised for unceremoniously ditching the bodies in garbage cans. Their excuse? "The corpses were stinking up the van". Okay, that isn't acceptable, but it isn't animal cruelty (in the eyes of the law at least).
I genuinely dislike defending peta, but I do like peta for some things. I especially like their ad campaigns where Eva Mendez poses nude in protest against the fur trade.
"Stop buying fur, and we'll stop sending you naked pictures of celebrities!"
Yeah, I can't see that plan back firing at all.