Yeah, I am an absolutely massive Warhammer 40k and Warhammer fantasy battle fan, but I will never end up playing the tabletop, which is a true shame. Its a hobby, yet for some reason, it costs more for a single unit than most full priced games sometimes. Heck, even the mod Call of Warhammer for Medieval II offers a beutiful Warhammer experiance, and its free!
For small figures you have to do all the work yourself on, the price is truely obscene, and honestly will end up killing the hobby. HeroScape is cheaper, and all of its units are already entirely made and the huge starter pack is only like 40 dollars, the price of a single undead hero!
Games Workshop has truely no buisness sense, not a single kid, no matter how inlove with the universe they are, will EVER pay the 400 dollars or so it costs to set up a single army that could hold its own when in theses days, they could buy Skyrim, a nice FPS, Red Dead Redemption, Mass Effect, Dragon Age, and maybe even one more game on top of that!