Why are people hyping up The Emoji Movie?

[Parasondox]

How about this? Sometimes actors want to have fun and do silly movies from time to time.

Also the reason why people hate movies like these is because sometimes people have nothing else better to do with their lives so they look for something to hate and attach themselves to it. Each day I always question why people take a piece of media and lose their shit over it. It doesn't affect you. Some will enjoy it, others won't. Do not take it serious.

Then again that frustration was carried on from the other thread where some **** praised the death of someone just for a fucking movie.

 

[bartholen_v1legacy]

Not so much the film itself, but the shitshow they expect it to be. The extent of what I would perhaps call "anti-hype" around this film is actually rather fascinating. As in, major youtuber making an hour long shitpost stream "analyzing" the trailer kind of anti-hype.


The main reason for it I think is that it's such an absurd concept which you'd expect to show up in an SNL skit about hack Hollywood writers. In a world where Trump is president and Saudi Arabia is on the UN human rights council the line between satire and reality seems to be disappearing entirely. The emoji movie is yet another such case. If you'd said even 5 years ago that they were making a movie out of fucking emojis, people would have laughed you out of the room. Hence the movie being actual reality creates a kind of mass bewilderment, where the only reaction you can muster is mockery and laughter. It crosses the realm of good vs. bad into some strange nether territory of things you never thought even possible. I expect a part of people who go see it will do so just to be able to finally believe it to be true.

Or why can't you laugh at how bad The Emoji Movie might be?

Others have already pointed this out, but the main reason is that it looks like the people behind it know what they're doing. It has decent production values, the animation is average, but nowhere near the trodden-on PS1 graphics Foodfight has, the voice acting (what little I've seen) seems to be at least competent, and the cinematography is completely by the books, but adequate. A "so bad it's good" film exhibits none of these traits, and as such the emoji movie looks like one of those painfully average, forgotten within 6 months animated films that's not even bad enough to riff on. Like the aforementioned Sing, which, despite never having even seen it, I loathe with every fiber of my being.

Well, the Minions movie worked because they were the best part of all the films. This, however, is intellectually insulting because somebody just took something vaguely popular and attempted to turn it into a movie for the purpose of crude commercialisation.

See also the Angry Birds movie.

On the other hand, this does complete Patrick Stewarts career arc from Shakespearean actor to captain in a nerdy sci fi series to an actual turd. Can't wait to see his next move.

I think the actual creators being behind the Angry Birds movie makes it rather incomparable to this. Emojis aren't copyrighted material, no one can say where they were "created".

Also, I think Stewart is at a point in his career where he can safely stop giving a fuck. Hell, I'd probably do it too. And remember, the esteemed and acclaimed Ben Kingsley himself once starred in an Uwe Boll movie [http://www.imdb.com/title/tt0383222/?ref_=nv_sr_1], and his career's still doing just fine.

 

[bastardofmelbourne]

The reason I made this thread because I watched this utterly pretentious movie expert guy on youtube that was just treating this movie as the deathknell of all Hollywood, that there will never be more original films that is not a franchise installment, a remake/reboot, or an adaption of a book or history because of this movie.

Well, I guess that guy's an asshole, and you oughta disregard him forthwith.

I mean, people have pet peeves (like creativity in filmmaking) and they find a way to work that peeve into anything they're saying about anything. For me, that's usually an alarm bell for "this guy's not talking about what he says he's talking about."

So this guy would've seen that there's an emoji movie, and gone "I SHALL COMPLAIN ABOUT REBOOTS BECAUSE THAT IS LOGIC-SENSE" and then translated that barely-coherent, well-practiced rage into the format of a Youtube video.

 

[Igor-Rowan]

I guess you don't know the full story. Apparently there was a Popeye movie in the works by the creator of Samurai Jack and another one called Meduse by Lauren Faust, both were cancelled by the time the Emoji movie was pitched, so people think this movie is responsible.

 

[Mr.Mattress]

Its just an average Bad movie. Not the Nadir.

It might be the Nadir for Sony Pictures; I heard rumor that the studio is banking on the Emoji Movie before shutting down and selling off everything to everyone else, because they think the Emoji Movie will be a massive series. Keep in mind, that's just a rumor, but considering Sony hasn't made a good movie in ages, and they have been losing a lot of money since the North Korean hacks...

OT: Hype is definitely the wrong word. Hate is more accurate, and the reason people are hating this movie is because it's a stupid idea and it's executed blandly. It's stupid, but safe, and things like that almost always derive hatred in some form or another.

 

[Callate]

I think in my case my frustration is that it's not just bad, it's craven and contemptible. I can almost hear the moaning of decent scripts that remain un-read and un-greenlit because The Emoji Movie got through some suit's filter. "Hey, emojis- like those things kids send back and forth on their phones? Yeah, that will bring the in the 8-to-15 demo."

I will say that I like the Minions, and I still didn't like The Minions movie. The script felt like someone just gave up about twenty minutes in and stopped trying to have any kind of consistent characterization or motivation, or any sort of plausible cause-and-effect in the way things are occurring. (And yeah, I hear you say, "but it's a kid's movie". Even putting aside that I think that's a lousy excuse for a movie not trying to be good, there have been plenty of Bugs Bunny cartoons that did a better job on those elements than Minions.)

...But for all the merchandising and pandering, I still felt that at some level someone cared about Minions, like it wasn't just trying to put the bare minimum of effort to bring people into the theater, that it didn't care if the audience fell asleep or started throwing candy at the screen once they paid for their tickets.

And, y'know, maybe they only cared to the level of not wanting to kill off their cash cow. But moments like the stop-motion fairy tale at least suggested that someone involved wasn't just shooting for the lowest common denominator.

Something about The Emoji Movie just brings to mind this image of a man in a sequined suit gesturing emphatically at that title on a spotlit podium, a drum roll just having come to a crashing halt. "How about it, huh? The Emoji Movie! See what we did there? Huh? Huhhhhhh?"

...And I want to slap that jerk.

 

[Programmed_For_Damage]

My two teenage daughters are looking forward to it. There's your demographic right there.

We can put our cynical hats on and analyse the minutiae of every element of that generic, tired, cash-in of a trailer; however the truth is that for the majority of us, it's not for us. The studio behind it doesn't care if we bag the shit out of it, in fact they probably expect it. Just the same way my daughters don't care when I try and point out all it's flaws and that the film and the inevitable tsunami of merchandising to go along with it, are purely designed to suck money from their purses. They don't view the world that way (yet) and no amount of telling them "it's shit" is going to change that. They may agree somewhat, but then they watch the colourful, hyper-kinetic trailer and think it looks fun. To be honest, some days I wish I were that easily amused.

Whether the film succeeds or fails depends on whether they've got their demographic right. If they have, save your outrage for the inevitable sequel.

 

[Imperioratorex Caprae]

Its a fairly dumb idea, but dumb ideas aren't new to Hollywood. And moreover, as a person who rarely visits the silver screen any longer, with small exceptions for movies that are theater quality, it doesn't mean shit to me.
People tend to like shit for some reason, which is why Adam Sandler still makes movies. If we only had quality films all the time though, then we'd never have anything to compare to and thus the good ones would all be mediocre.

 

[Kurt91]

To be fair towards Foodfight, there's a bit of a story behind production. I don't feel like looking up the details, so I'll give you the general idea.

The studio behind it actually thought they had a good idea. They spent TONS of money on producing the movie, licensing deals, etc. Then there was some sort of disaster and all of their computers were destroyed, including all of the files and animation they had done up to that point. They found out that one of the people working on the movie had brought a bunch of stuff home on a flash drive to work on it from home without permission from the higher-ups, and since that was the closest thing they had to a backup, they had to start over with what files he had accidentally rescued.

They didn't have the time or resources to fully rebuild to what they had before, so all they could do was cobble together barely enough to qualify as a movie in order to legally fill their ends of the various business contracts.

So yeah, Foodfight has a relatively sad excuse (remember to always make backups of important work, kids!). The Emoji Movie doesn't quite have the same idea. The producers behind Foodfight probably saw all of the various old commercials, some of which had a genuine sense of humor about them, and thought seeing those characters interact with each other could be interesting. I doubt that anybody working on the Emoji Movie had a genuine interest in wondering what the shit emoji would do when meeting the hand emoji.

 

[bluegate]

I see a lot of people having their heads stuck firmly up their asses over here 💩

Although it looks like it's doing a bit of Wreck-it-Ralph and Inside Out, it doesn't seem that bad, seems like a good movie to sit down for 90 minutes, turn your brains off and just sit back and relax.

The scene of ✋ eating the piece of 🍬 he regurgitated did make me chuckle, I might just go and see it, I've sat through worse.

No, he's been infected. QUARANTINE!!!

Reading some of the posts in this topic, I'd rather fall into the care-free, happy side of life.🙃😀🙃😀

Being able to just look at a seemingly dumb movie idea like the 😀🎬 and just roll with it and see how it turns out without condemning and judging it to hell and back before even seeing it, is for as far as I'm concerned the better alternative to life. 🐸🐙🦐🐬🐳🐠

Look! A snow man! ❄️☃️⛄️❄️

 

[MiskWisk]

On the topic of the outrage, I have seen it but the outrage is really more of a meme than genuine anger. People aren't likely to go and see it. They don't care about this movie at all. But bring it up and people will start go for, what I'm going to call, memetic outrage. Outrage for outrages sake. It's the thing to do with relation to the movie built from genuine reasons to be angry about it. A joke, if you will. The movie is bad but at least people are getting some fun with it.

I see a lot of people having their heads stuck firmly up their asses over here 💩

Although it looks like it's doing a bit of Wreck-it-Ralph and Inside Out, it doesn't seem that bad, seems like a good movie to sit down for 90 minutes, turn your brains off and just sit back and relax.

The scene of ✋ eating the piece of 🍬 he regurgitated did make me chuckle, I might just go and see it, I've sat through worse.

No, he's been infected. QUARANTINE!!!

Reading some of the posts in this topic, I'd rather fall into the care-free, happy side of life.🙃😀🙃😀

Being able to just look at a seemingly dumb movie idea like the 😀🎬 and just roll with it and see how it turns out without condemning and judging it to hell and back before even seeing it, is a, for as far as I'm concerned, the better alternative to life. 🐸🐙🦐🐬🐳🐠

Look! A snow man! ❄️☃️⛄️❄️

THE INFECTION IS SPREADING! WE NEED MORE DRASTIC MEASURES!

 

[Samtemdo8_v1legacy]

Its just an average Bad movie. Not the Nadir.

It might be the Nadir for Sony Pictures; I heard rumor that the studio is banking on the Emoji Movie before shutting down and selling off everything to everyone else, because they think the Emoji Movie will be a massive series. Keep in mind, that's just a rumor, but considering Sony hasn't made a good movie in ages, and they have been losing a lot of money since the North Korean hacks...

OT: Hype is definitely the wrong word. Hate is more accurate, and the reason people are hating this movie is because it's a stupid idea and it's executed blandly. It's stupid, but safe, and things like that almost always derive hatred in some form or another.

Marvel fanboys will want that to happen so Disney can 100% get Spiderman back.

I also want the 007 franchise out of Sony's hands.

 

[008Zulu_v1legacy]

This isn't the first time Patrick Stewart has a blemish in his career.

Chicken Little
Ted 2
The "bad" Star Trek movies (even though I liked Generations and Nemesis)

His t.v series 'Blunt Talk' is pretty funny.

OT; Remember how everyone said they couldn't turn the Troll toys in to a movie? They did. It's basically Cinderella (with a ton of pop cover songs) but the kids loved it. Well, my 5 nieces love it. Considering they watch it 9 or 10 times a day. Each. It has animated funny looking characters, and most likely a ton of singing. Kids will love it.

I think that the people who are getting angry don't realise that this movie isn't made for 20 somethings, it's made for kids.

 

[Gordon_4_v1legacy]

I think that setting aside that kids will love it since they'll love anything with bright colours and energetic music and movement (and we were no different); this is functionally the same conceit as Wreck-It Ralph, The Lego Movie and to a lesser extent, Inside Out.

Yet for the fucking life of me, I cannot figure out what the creative direction is or how exactly they're going to tell an interesting or fun story. I mean the Lego movie tackles rigidity vs. creative freedom, Wreck-It Ralph asks the question of does your job and past rule who you are or can become (at least that's what I took from it) and Inside Out is probably the most in-depth look at the mechanics of depression ever seen in a movie: seriously, every time Riley gets home at the end grips me by the throat like I've asked Darth Vader for a raise before he's had his morning coffee.

So what's the hook for the Emoji movie?

 

[sageoftruth]

Or why can't you laugh at how bad The Emoji Movie might be?

One can laugh at bad movies, however, it usually doesn't work unless it seems like the director was trying and failing to make a masterpiece. The Room became a strong symbol of entertainingly bad movies mainly because the director came across as being completely oblivious to how bad everything in his movie was (and came across as a total space case in the process).

Personally, I didn't even know this movie was a thing until now, but at first listen, the premise does sound like a cynical ploy to sell a movie that's "Hip with the kids these days", using pandering to compensate for quality. I'm not much of a movie aficionado, so that's all fine with me, but the more passionate movie watchers probably see it as greedy studios trying to make a quick buck without having to deal with the hassle of making a good movie, which may be true. Insert slippery slope logic, and this movie has become the beginning of end of quality movies as we know it.

 

[RaikuFA]

How about this? Sometimes actors want to have fun and do silly movies from time to time.

Also the reason why people hate movies like these is because sometimes people have nothing else better to do with their lives so they look for something to hate and attach themselves to it. Each day I always question why people take a piece of media and lose their shit over it. It doesn't affect you. Some will enjoy it, others won't. Do not take it serious.

Then again that frustration was carried on from the other thread where some **** praised the death of someone just for a fucking movie.

Who did that for what?

 

[Parasondox]

How about this? Sometimes actors want to have fun and do silly movies from time to time.

Also the reason why people hate movies like these is because sometimes people have nothing else better to do with their lives so they look for something to hate and attach themselves to it. Each day I always question why people take a piece of media and lose their shit over it. It doesn't affect you. Some will enjoy it, others won't. Do not take it serious.

Then again that frustration was carried on from the other thread where some **** praised the death of someone just for a fucking movie.

Who did that for what?

http://www.escapistmagazine.com/forums/read/18.951249-Zack-Snyder-stepping-down-as-director-due-to-family-tragedy#23978903

You will see the comment in there.

 

[Canadamus Prime]

This is diffeerent, I have seen youtube video makers shitting on this movie, they are treating it as if it is the absolute nadir of animation if not movies in general, its as if they forgot FoodFight exists:

To be fair I'd never even heard of Food Fight until I saw the Nostalgia Critic's review of it.

As for the emoji movie, well it looks like more corporate produced garbage. On the other hand corporations banking on a product based movie gave us The Lego Movie and I loved The Lego Movie. Then again there was potential in Lego, there is no potential that I can see with emojis. Regardless there are much more important things to get worked up about than a potentially shitty movie.

 

[COMaestro]

I've heard no hype or hate for this movie. I know it's a thing and that's about it. I have no interest in seeing it, unless it is sometime later when it's on Netflix or something, and even then it would be more in the hopes my kids might sit still for more than 5 minutes and watch it.

Inside Out is probably the most in-depth look at the mechanics of depression ever seen in a movie: seriously, every time Riley gets home at the end grips me by the throat like I've asked Darth Vader for a raise before he's had his morning coffee.

I just want to say that I LOVE this analogy.

 

[JamesStone]

If you can't see that an emoji movie is self evidently a sin against the natural order then there is no hope for you.

Not as much a sin as having the Godfather remade with thumbs:

We don't allow serial killers to get out of court with a slap on the wrist because Hitler existed.

And Foodfight was a while ago and people shat on it hard when it came out and was relevant, so there's your argument right there.

Really don't understand the point of this thread. Although to be fair the same goes for most of your threads.