Dirty Hipsters said:
Another big part of it is that the major parties in the US, the Democrats and the Republicans, don't really represent voter issues all that well. If you have an ideology that clashes with both parties, then you really don't care who gets voted in since you hate both candidates either way, and if you vote for a third party you're basically throwing your vote away in most cases. And that's just talking about voting in national elections. Local elections are even worse, since almost no one cares to follow the candidates so barely anyone knows who is running for what positions, and what the pros or cons of different candidates may be.
TheYellowCellPhone said:
I like to think that it's not entirely because Americans think their vote is insignificant compared to the other registered voters, but more like they think that it doesn't matter who gets in power.
So you think there'd be a lot more voter participation if there was a full spectrum of viable political parties?
I never really understood this line of reasoning, because there
are lots of political parties in America. But there's only two "leading brands" so to speak. The two-party system isn't enforced on any regulatory basis, it's just that if you aren't Coke and you aren't Pepsi, then nobody cares. And if nobody cares, then you won't be able to scrape up enough of a marketing budget to make people care, so it's a vicious cycle.
However, I've been wondering if the potency of Internet-based viral marketing could give rise to a virtually 'free' political campaign with enough momentum to challenge the two major parties. And if not that, what would it take to get voters to consider a third party?