I'd have to say I agree with most of the previous posters on this topic. Before the advent of "cyber-bullying" my middle school teachers would use their homeroom class for speakers on the subject, so I have always been quite aware of bullying.
Thinking about my educational childhood, I don't think I was ever heavily bullied, so my views may be skewed, but I'm not sure if I wasn't bullied because I was too self-absorbed to notice, developed a pretty sharp tongue, or if I was a bully myself.
I never picked on the weak kids or anything, but my defense against others bullying me was to make a mental note of the most offensive thing I could say to each person I interacted with in case they tried to bully me. For example: when somebody was making fun of me after I spent a week in a mental hospital saying that I should "just slit your wrists and be done with it," I brought up his recently diseased father and brought him to tears. When a black girl was making fun of my speech impediment, I quickly responded by mocking her urban pronunciation of the word "ask." I was never bothered by either of those two again.
School is a learning experience, and I think that trying to effectively sterilize natural human interaction will lead to more harm than good. I know that my generation all thought we were gonna go to college and then go straight to making 40k a year, and I really would have preferred that my teachers were more honest about the world with me as opposed to the "you can be anything" attitude that currently prevails.
The same applies to bullying. Instead of trying to stop a verb, they should be teaching kids to stand up for themselves and learn from experience rather than making the already bad phenomena of bullying seem even worse.
I fought off potential bullies with my own skill-set and without ever being some kind of tattle tale to a school official. Like most, I was miserable as a teenager, but those trial-by-fire years have allowed me a confidence today in the big bad world that I wouldn't have earned if I told a teacher every time somebody said something mean to me via AIM.