Clever Trolls Prank Half-Life 3 Fans

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Greg Tito

PR for Dungeons & Dragons
Sep 29, 2005
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Clever Trolls Prank Half-Life 3 Fans

This year's April Fools Day jokes get back at a few choice targets in the gaming industry.

It's a sad year when April's Fools Day lands on a Sunday. Here in the States, April 1st is the day when people save their best pranks and practical jokes to play on friends or coworkers. Lately, geek-centric companies like Think Geek or game companies like Blizzard send out jokey press releases for products or services they have no intention of selling. (store.steamppowered.com [http://www.thinkgeek.com/stuff/looflirpa/] - with two P's - you'll find a facsimile of the front page of the Steam store with a fake advertisement on the top.

"Now Available!" the advertisement read with the logo for Half-Life 3 beneath it. "The long-awaited final part of the Half-Life saga is now available."

[gallery=683]

Of course, when you click on the advertisement, you are brought to a page with a simple picture of Gabe Newell looking like the troll-face made popular by 4Chan and Anonymous. The resemblance is quite striking actually.

I have to admit, I was suckered into this fake announcement the first time I saw it, not that Half-Life 3 was actually coming out any time soon but that this joke was from Valve itself. It takes a really smart prankster to have a practical joke work on two levels like that. Well played, Internet. Well played.

On the other side of the world, the Swedes from Meta-Meta-Critic with the tagline "Who reviews the reviewers?" [http://www.paradoxplaza.com/] On it, game journalists are given a review and an average score as if they were the product being criticized. It's a clever send-up of our profession, and I enjoyed the satire of having videogame critics reviewed by the people who make the games.

Our own Editor-in-Chief Steve Butts makes the list of reviewers reviewed on Meta-Meta Critic. "I won't, indeed I can't deny that Steve is an emotional experience ... What we have here is something that simply isn't finished," reads the official review of Steve Butts [http://www.meta-metacritic.net/journalist/steve-butts], but it's the User Review that is the most honest: "I bought Steve several weeks ago and I am absolutely addicted! I play Steve every day, bought the new clothes DLC and I am now admin on the Official Steve Forums."

Unfortunately, Steve Butts has the lowest average score on Meta-Meta Critic with a dismal 71. Sad.

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Hiphophippo

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Nov 5, 2009
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Matthew94 said:
This is shocking journalism.

SteamPPowered?

It's clearly fan made. You guys shouldn't just get all your news from the gaming forums, times like this can make you look bad.

EDIT If I'm wrong go ahead and say but why would Valve use a different domain which asks you to install a plugin too?
This.

It was awfully well made though, with all the links that linked to the correct steam store page.
 

gee666

One Sad Act
Nov 10, 2009
140
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nice lets hope theres no malware on the site

can't beleve that the escapist didn't notice this
 

Jack and Calumon

Digimon are cool.
Dec 29, 2008
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Oh dears.

Steamppowered?

Dear oh dears Greg.

I mean, that would be a bad April Fools joke, not to the sophistication of God king GabeN and his band of merry devs. Save cockteasing fans for Cartoon Network with Toonami.

Calumon: I miss Fox kids, can we have them back for a night too? And over here in silly posh land?

EDIT!

Okay, so for context in case anyone sees this having no idea what the original post was like, let me clarify. Originally the article ITSELF fell for how it was Steamppowered instead of Steampowered and though that this was Valve trolling themselves. This was not the case an actually a mistake. Article has now been redone to make it accurate and all is right in the world.

Ordinarily I wouldn't bother explaining this, but the first 4 comments look like they were made by raving lunatics otherwise, and I am quite sane. Isn't that right, Calumon?

Calumon: Yeah, why not?
 

Greg Tito

PR for Dungeons & Dragons
Sep 29, 2005
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Jack and Calumon said:
Oh dears.

Steamppowered?

Dear oh dears Greg.

I mean, that would be a bad April Fools joke, not to the sophistication of God king GabeN and his band of merry devs. Save cockteasing fans for Cartoon Network with Toonami.

Calumon: I miss Fox kids, can we have them back for a night too? And over here in silly posh land?

EDIT!

Okay, so for context in case anyone sees this having no idea what the original post was like, let me clarify. Originally the article ITSELF fell for how it was Steamppowered instead of Steampowered and though that this was Valve trolling themselves. This was not the case an actually a mistake. Article has now been redone to make it accurate and all is right in the world.

Ordinarily I wouldn't bother explaining this, but the first 4 comments look like they were made by raving lunatics otherwise, and I am quite sane. Isn't that right, Calumon?

Calumon: Yeah, why not?
Yeah, the joke was well-made and I fell for it. There's always one April Fools joke that gets me and this was it.

Greg
 

Fappy

\[T]/
Jan 4, 2010
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I didn't even realize that it wasn't Valve behind that prank until this article! Damn it! I thought I made it out of the April Fools without a scrape!
 

Jack and Calumon

Digimon are cool.
Dec 29, 2008
4,190
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41
Greg Tito said:
Jack and Calumon said:
Oh dears.

Steamppowered?

Dear oh dears Greg.

I mean, that would be a bad April Fools joke, not to the sophistication of God king GabeN and his band of merry devs. Save cockteasing fans for Cartoon Network with Toonami.

Calumon: I miss Fox kids, can we have them back for a night too? And over here in silly posh land?

EDIT!

Okay, so for context in case anyone sees this having no idea what the original post was like, let me clarify. Originally the article ITSELF fell for how it was Steamppowered instead of Steampowered and though that this was Valve trolling themselves. This was not the case an actually a mistake. Article has now been redone to make it accurate and all is right in the world.

Ordinarily I wouldn't bother explaining this, but the first 4 comments look like they were made by raving lunatics otherwise, and I am quite sane. Isn't that right, Calumon?

Calumon: Yeah, why not?
Yeah, the joke was well-made and I fell for it. There's always one April Fools joke that gets me and this was it.

Greg
Honestly, the only reason I noticed it was ppowered was because the website looked ever so slightly fuzzy, kinda like those Blizzard spam e-mails do, so I looked at the URL. You really have to look hard to notice it too, so I'm not going go up in arms about "Shoddy journalism" when it was an honest prank.

The best thing to do is not think about April Fools day, wake up, get pranked, then become universally suspicious of everything. Don't even believe what the local news is saying about the devastating storm on the way. The weather man is out to get you.

Calumon: He just likes to go into people's houses and steal their ice cream. :S
 

Sis

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Apr 2, 2012
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I knew it was a prank, but I had no idea it was a fake Valve prank. So, I got pranked by the trollprank ... Clever trolls
 

jurnag12

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Nov 9, 2009
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Greg Tito said:
Unfortunately, Steve Butts has the lowest average score on Meta-Meta Critic with a dismal 71. Sad.
Except that a 71 is still 21 points above the middle of the scale, so he's fine.
 

RA92

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Jan 1, 2011
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Greg Tito said:
Unfortunately, Steve Butts has the lowest average score on Meta-Meta Critic with a dismal 71. Sad.
I believe the Escapist will withhold Steve Butts' bonus this year for failing to score higher in the Meta-Meta-Critic.
 

Realitycrash

New member
Dec 12, 2010
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Setting up fake websites for April Fool's; Soon to be illegal by Arizona State Law.

http://www.escapistmagazine.com/news/view/116620-Internet-Trolls-Face-Jail-in-Arizona
 

kouriichi

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Sep 5, 2010
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I wont lie, i would have bought several of ThinkGeeks april fools products. When i saw the Dragon Shout hoddie i almost "Squeee'd" with joy.
 

antipunt

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Jan 3, 2009
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Dude; that meta-meta critic thing sounds pretty tight.

Let's make it legit...
 

LordLundar

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Apr 6, 2004
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Oh please, like there's any challenge in pranking the "we want HL3" zombies. Hell, dangle a ball in front of them with HL3 painted on it, tell them it's HL3 product and throw it as hard as you can. Good money says they'll chase it.

Honestly, they're so furiously chomping at the bit for ANYTHING HL3 related that they'll fall for for anything.

kouriichi said:
I wont lie, i would have bought several of ThinkGeeks april fools products. When i saw the Dragon Shout hoddie i almost "Squeee'd" with joy.
Put enough of a demand for it and they'll start making it. It's been done before.
 

Weaver

Overcaffeinated
Apr 28, 2008
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LordLundar said:
Oh please, like there's any challenge in pranking the "we want HL3" zombies. Hell, dangle a ball in front of them with HL3 painted on it, tell them it's HL3 product and throw it as hard as you can. Good money says they'll chase it.

Honestly, they're so furiously chomping at the bit for ANYTHING HL3 related that they'll fall for for anything.

kouriichi said:
I wont lie, i would have bought several of ThinkGeeks april fools products. When i saw the Dragon Shout hoddie i almost "Squeee'd" with joy.
Put enough of a demand for it and they'll start making it. It's been done before.
I know I have my 8-bit tie at home! That one started off as an April fools joke.
 

GeorgW

ALL GLORY TO ME!
Aug 27, 2010
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That meta-metacritic is actually a really good idea. A shame about Steve's score though...