FemShep was doing real good till the third game and Bioware decided the audience was a bunch of dudebros that want to masturbate to hot lesbians. If you play the way many female fans played, your only option in ME3 is to be a lesbian because the male LI you picked either had the balls to cheat on Shepard, died, or is made unavailable because Tali. Apparently with the Citadel DLC, Bioware realized this problem, and threw in the femShep sexual harassing/raping James Vega or drunkenly sexing with Javik. That's right boys, female Shepard got special treatment for once in the form of awkward, unwanted one night stands while Male Shepard is stuck with a bunch of boring, stable, sexual relationships. *sarcasm*
I was demanding on the forums that Bioware put in some male strippers since ME1, day one. It's really strange that as openly sexual and powerful as the asari are, they aren't on the receiving end and have a bar with a bunch of male aliens taking it all off so they can make their way through college.
I believe in the end it comes down to one thing, that was made apparent when they describe how they created Thane Krios. He was suppose to be that character that was for female fan service of a sexualized male alien equal to the asari. The following is some explanation behind Thane's appearance:
?The body wasn't as exhausting as the head. This is Matt Rhodes' attempt. You see, we still have some of the old heads on there, but Matt was trying to explore what would happen if we had more flesh showing. That didn't go over well. We weren't very comfortable with the amount of skin." - Game Informer, Drawing Mass Effect 2, The Creation of Thane. [http://www.gameinformer.com/b/features/archive/2010/02/09/drawing-mass-effect-the-creation-of-thane.aspx?PostPageIndex=3] (you know, out of context, this quote is glorious)
They decided against having Thane half naked because that made them uncomfortable. The male alien that was suppose to be on par with the sexy asari, couldn't be taken that extra step of sexualization. Meanwhile, the camera is up Miranda's skin tight covered butt frequently(she also has a well detailed camel toe) and Jack is running around with nothing but thin straps holding her boobs. They had to create an alternate outfit for Jack's advertising because her outfit was that revealing. But you know, these women are "sexually open" and it's vital to their "characterizations." At the very least they gave Thane the man cleavage and tried to excuse it for medical purposes. Like I'm sure Samara's reasons are behind her deep, plunging neckline.
Then in the end, they killed off Thane after a couple of lines of dialogue(they had nothing else better for him but a poorly coordinated fight and "emotionally engaging" death scene), stuck the camera back up Miranda's butt(her side plot is the same as ME2), and covered Jack up a bit more, but put her in a more feminine role. (See ladies, you mature and grow and feel better about yourself when you fill out a motherly role.) They did, oddly, almost completely eliminate the strippers, but they make up for it by making the Traynor romance start out like a soft core, male fantasy lesbian porno. Male Shepard's exclusive gay relationship starts out with a cute, comfortable, safe date with Cortez at the bar. Everyone applaud Bioware for their great maturity in handling homosexual relationships.