Gethsemani said:
I am just goin to leave this [http://www.themarysue.com/for-they-are-weary-of-space-marines-why-some-men-are-playing-women-and-why-game-developers-should-take-note/] here. Apparently over 37% of male gamers said they play a female character "most of the time" if given a choice, as compared to 34% of male gamers saying they played a male character "most of the time". So given a choice, a majority of male gamers will play a female character, according to that study.
Close friend of mine (male) prefers to play games with female character models. His reasoning is the there is often time more attention to the detail and animation rigging of the female avatars. This was also accompanied by the additional note that he grew tired of looking at the back of a male avatar (especially in an mmo/3rd person) game/camera setup for hours on end.
Flip side of the coin... I "rarely if ever" utilize a female character avatar.
Then again I tend to project myself into games, and as such, rarely fancy myself or harbor any inclination to participate in a fiction as a woman.
Going a little further with correlation I "suspect" as a provisional hypothesis that the tendency to utilize a female avatar as a male audience is directly linked to the particular male's sense of male identity. Just with the people that I know the ones that trend towards more liberal arts are more likely to use the female avatars, those that work or having training in typically very masculine professions are more likely to use male avatars. Family men tend towards all male usage, while men who are less likely to be family men more likely to use female avatars.
There is probably a dialog here in male-reinforcement/identity.
Identities and comfort zones likely play a large part in the distribution of the studies findings. Genre and game type/theme are also something to consider, as well as the social aspects. MMO female avatars do often get treated differently by younger male players, as such this is often exploited in the meta game by male players utilizing female avatars and archetypes.
Inconsequential in the single player games, but effective in mulitplayer games where team work and cooperation is involved.
The link is interesting thanks for sharing.