Not buying it because of the hype. I don't mind the series, I can have fun playing them with a few friends, but I'm not good at fps games so I usually leave them alone. They are fun, but a game where multiplayer is the only reason to buy it I only see myself getting owned a lot. I didn't buy MW2 for the hype about it, if only to be the only remaning person on Earth who didn't have a copy. With Black Ops I simply don't care.