ChaoGuy2006 said:
For a topic everyone seems to disagree with the author's statement, it sure has sparked discussion.
Anyway, MRA or not, if the statement is debated on it's own- seperate from the identity of the author, it may help show if it has any credence or not.
- If the author has an axe to grind, there is a chance he has lied, or he has lied and accidentally hit upon a truth.
- If the author is attempting to state what he believes to be a fact, he is either correct in that belief (sometimes despite the reasoning behind it being wrong), or incorrect as he does not have all information.
In other words, you can discuss the topic without the identity of the author, and get a much clearer picturer- as whatever the author's attitude it still boils down to: Is that statement true or false?
Well, to ignore the general gender politics debate surrounding the topic (which is often a wise thing to ignore on the internet), the guy's method is woefully unscientific, and treating his number with any kind of respect for truth is just wrong.
It's already been pointed out, but for people that don't feel like searching through 6 pages for the post, the guy asked on twitter something along the lines of
"Has our article about the Force Awakens affected your decision to see the film?"
To which 550ish people responded, with 55% saying yes (rough numbers, as I can't be bothered to give the guy another hit and double check).
Now, already, this is a problem, as 'affected your decision' doesn't definitively mean they changed from a 'was definitely going to see it' to a 'definitely not going to see it' i.e. a lost ticket sale. Many of them might have ignored the film anyway, or said yes and seen it, etc.
However, that's not the real problem with the guy's method. The guy takes that important percentage of 55% and applies it to 'Return of Kings' entire readership.
Basically, the 4.2 million = 55% (0.55) multiplied by the total number of people that visited Return of Kings in a month (900,000) multiplied by ticket price (whatever that number was).
This is ludicrous, the idea that the twitter poll is an absolute representative of their entire readership is just incorrect. The most glaring fault being that they are a site that thrives on controversy, so the percentage of their 'viewership' that agrees with their interpretations is probably massively offset by the people that see this nonsense trending (like, say, everyone in this thread that went to the current article) and go on to check and have a good venting session. But even ignoring that, 550 polled (with a vague question) compared to 900,000 viewers is just too small a sample to claim perfect representation and '$4.2 million lost by disney'.
That said ChaoGuy, I like the fact that you think statement's should be debated on their own, separate from the author. It's a good attitude to have, like the anti-godwin. Hitler's Germany was one of the earlier nations to institute a public smoking ban, the idea isn't automatically bad just because it was had by a genocidal dictator, and the merits should be debated outside of ad hominems.
And to completely discuss the idea, outside of faulty maths, I bet there was some percentage of people that didn't see the film due to black and female costars, and their potential on screen romance. Fun Hollywood fact: A white woman was initially cast as the love interest in 'Hitch'. However, once Will Smith was cast as the male lead, the woman was replaced with the ethnic Eva Mendes, so as to not drive audiences into racist frenzy. So studios aren't above such pandering. But, Disney didn't, and while they may have lost some of the racist audience, I guarantee they approached the decision cynically, and figured the extra money gained from the 'urban' demographic (as studio execs like to call it, to avoid seeming racist) would more than make up for it. And the same decision probably went into the misogynist v. female audience with concerns to Rey.
So, you could say that offending the ROK crowd did result in some lost money for Disney, but the inclusive nature of the film broadened the audience so that they more than made up for it.