How exactly would a subscription benefit from the customers stand point on a yearly throw away game? Cheaper/exclusive DLC would be more for a Call of Duty system. I don't think too many people go crazy over EA Sports DLC.
Edit: Of course I'm not naive, but I'd think they would give a grand illusion to lure people to sign up.
Edit: Of course I'm not naive, but I'd think they would give a grand illusion to lure people to sign up.