Are you sure about the payment systems there? I'd be surprised if there wasn't some sort of volume based commission / royalty or something going to the devs.Therumancer said:snip
That said, I totally agree that stomping up and down on the people that actually ARE purchasing your product is not a good way to get back at the people that are stealing it. Carrot works way better than stick, and it looks like they're starting to figure it out, with DLC, Proj$10 etc.
Also, I think your idea about reselling being fine is kinda flawed. If I purchased a physical item (say, a car), I could sell that on to a friend when I didn't want it any more. He'd be getting a second hand car, not a new one, so the manufacturer hasn't lost out.
However, arguably a game isn't like a car. It's not a physical product (well... it doesn't have to be anyways). Ultimately, what you're purchasing (and what the dev/pub is selling) is the experience of the game. If you onsell that, then the second hand customer is getting a brand new experience - not a second hand one... he's receiving the original product essentially. The closest analogy I can come up with now is a painting. If I painted this truly awesome painting that everybody wanted to see, I could charge people to experience it. How do you justify the argument that "well, now that I've purchased a ticket and looked at your painting, I'm done with it, so I'll sell my ticket on to a mate to he can look at it too". That's kinda what you're saying, and I just can't see that it's right.