Velocity Eleven said:
Sometimes you buy a game, and there is content on the disc that you have to buy an "unlock key" to gain access to. I simply don't see why people have such a hate for this system.
TLDR Version: Cost of games and DLC should be based on much each thing is worth, not based on where the information lies
You are quite correct in saying that people will
always claim that content from any kind of DLC was somehow "stolen" from the core game. If two groups are given a 100% fantastic game, and then one of those groups is given a bonus, the other group will
always view it as a "penalty" of some kind on them.
That part of this whole thing has a lot to do with entitlement mentality. "If it exists, I should have it, regardless of whether I've paid for it." You can't offer anyone a bonus without someone claiming they should get it, too -- and for free! Your formulae adequately illustrate the problem.
However, I will say that on-disk DLC is a problem for people for several very legitimate reasons:
1. Part of the pricing model as we've currently "accepted" it includes things like packaging, distribution, etc. That's why it's somewhat puzzling that digital downloads cost the same as boxed copies(though there are reasonable explanations for this, at least for games that exist in both forms). But on-disk DLC? There is no need to package or ship it, yet it's nearly always priced the same as other content. They're simply charging that because it's what people are "used" to.
2. Day One DLC makes sense because some content begins development after the core game is finished, but
before it is released. If it finishes around release time, they can put it out there... but it would be too costly and time-consuming to add it to the original disk. If this content is
on the disk, it's evidence that this content was actually completed in time for release. That gives people a more legitimate perception that
this was supposed to be in the game, but was removed to be sold separately.
3. Sometimes, it's more
what the content is than anything. A few extra costumes? Cool. An entire game mode? Not as cool. No company anywhere should
ever gate multiplayer, I'll tell you that. In multiplayer gaming, players
are content. You want as many people filling those servers as possible, even if it means giving away multiplayer for
free. Otherwise, you end up with ghost town servers--no one wants to spend 20 minutes waiting to play a game, especially if a round only lasts a few minutes or something.
Really, this on-disk DLC is
exactly what companies could use to compete with used sales.
Give new boxes an unlock code so that new buyers get this extra content included in the purchase price of the game. Then, your
used buyers have the option of throwing down $5-$10 to get that bonus, if they want to.
While there is nothing illegal, unethical, or immoral about on-disk DLC, it
does tend to reinforce the appearance of nickel-and-diming your
loyal customers -- the ones that bought early and bought new. Even the vague appearance of that kind of business model is enough to send people elsewhere, so it's just plain good business for folks to avoid using it.