EA advertising, stop attacking CoD for no reason!

[weker]

It's not childish, its just business, when your trying to take down a titan you can expect things like this to occur.

Well look at it this way, A kid has just beat up another kid . When he is being asked why he did it by his teacher/parent he says "Well the kid was the most popular kid in school and I wanted to be popular so I attacked him". Sounds a lot like what EA is tying to do in their advertising campaign.

Trying to compare business to children or people I find silly, business is there to be successful, calling thing childish or trying to label it with human attributes over simplifies it.
Business is there to make money.

Your example is to dramatic, EA is not buying out, paying people to hate CoD.
Making fun of CoD makes BF3 fans happy and gets extra attention that threads like these cause, if you don't want them to post videos like this, stop making threads about them.

 

[Yopaz]

EA attacking CoD for no reason... You obviously haven't paid any attention to the marketting form either party, not the debates between them. They have been at war for months. Activision has been insulting EA, EA has been insulting Activision.
No-one can tell who really threw the first fit, but it's good marketing in the way that all publicity is good publicity.

 

[ToastiestZombie]

Alright Mister fanboy, seems someone has forgotten all the mud Activision has been slinging at BF3.

Also, Above and beyond the call is a pretty common phrase.

Got any way you could tell i'm a CoD fanboy in that post, and whats stopping me from saying that you are a battlefield fanboy because you defended what EA is doing? Seriously now, im not a fanboy for either games, im just saying that EA attacking CoD is uncalled for and I am quite annoyed (not butt hurt) by it.

Because you seem to ignore the fact that both are doing it as much as each other. EA is mocking CoD, Activision is mocking Battlefield, it's pretty childish on both fronts. I'm not defending EA, I'm just saying they are as bad as each other.

Give me two times that Activision has directly attacked CoD and Activision. Cos I can give you a LOT of times when EA or Dice has attacked them. Wanna see em?

Spoiler

http://kotaku.com/5838547/activision-seizes-modernwarfare3com-from-battlefield-3-fanboy

http://kotaku.com/5832660/trash+talking-battlefield-publisher-predicts-call-of-duty-will-collapse--in-2+3-years

 

[TheTim]

Actually, i find that to be a very clever slogan, i wouldn't have thought of it myself.

 

[Fiz_The_Toaster]

I don't see what the big deal is since this is a popular marketing tactic, and it's pretty much every single commercial that compares themselves against their competitors.

EA's competitor is Activision so it would make perfect sense for them to do that, and if they didn't I would be a little suspicious of EA's marketing. So, nothing new and it's not EA being a bunch of dicks, just good 'ol business as usual marketing.

 

[KennardKId5]

I suppose you've never heard, "Sega does what Nindon't"?
It's nothing new.
Besides, a lot of CoD's target market (read: 12 year olds)
probably does not know about BF3, and saying that BF3 is better than CoD might encourage them to find out more about the game and maybe buy it.

 

[Michael Hirst]

This kind of stuff has been going on for ages, look at Sega and Nintendo clashing heads once the Genesis came out. It's always funny to see multi billion dollar companies clashing heads like two 9 years olds in the school playground

 

[Brian Hendershot]

Isn't Above and Beyond the Call of Duty of a pretty common saying? I'm pretty sure it was around before video games...

Anyways, I don't think it's childish. Anyone who is getting worked up over EA versus Activision really needs to rethink their life. Call of Duty will sell better. Battlefield will sell extremely well but not as good. Both games will be FPSs that will have different things going for them. It's comparing Apples to oranges at this point.

Now that Dead Space commercial was kinda childish...

 

[TheRightToArmBears]

EA has stupid marketing? Well I never! It amuses me, because Activision really don't give a fuck, and they're too busy rolling around in money to pay attention to it.

 

[BoredRolePlayer]

Having just saw the new tv spot for bf3, and having seen the new tagline. Which is "above and beyond the call", and obvious dig at CoD. Seriously EA and/or Dice, this is just starting to be you attacking the CoD series like a little kid, the tagline might as well say "buy bf3, because CoD is a pile of doody. Say What you want about CoD or Activision, when was the last time they purposefully attacked any game EA has made, and does Activision do already on disc DLC or online codes, no they dont.

Heres my source: http://kotaku.com/5843892/battlefield-3s-latest-tv-spot-goes-above-and-beyond-the-call

So Escapees, what do you think of this blatantly childish tagline?

[EDIT] Well, I admit it wasn't that childish, but its just the fact they used 99 problems as their song, and 99 problems to me is a terrible song. Also, if you were to look into it further you could say that the ***** is actually CoD, so they might be saying that CoD is not a problem to them. Or that's just me over thinking things

One

Not the first to attack another company to say they are better.

Two
To complain about a ad cause of the song they used is kinda stupid if you ask me (Also I like the song and I think Jay-Z is the only good rapper I hear on the radio at all.

 

[Owyn_Merrilin]

Having just saw the new tv spot for bf3, and having seen the new tagline. Which is "above and beyond the call", and obvious dig at CoD. Seriously EA and/or Dice, this is just starting to be you attacking the CoD series like a little kid, the tagline might as well say "buy bf3, because CoD is a pile of doody. Say What you want about CoD or Activision, when was the last time they purposefully attacked any game EA has made, and does Activision do already on disc DLC or online codes, no they dont.

Heres my source: http://kotaku.com/5843892/battlefield-3s-latest-tv-spot-goes-above-and-beyond-the-call

So Escapees, what do you think of this blatantly childish tagline?

[EDIT] Well, I admit it wasn't that childish, but its just the fact they used 99 problems as their song, and 99 problems to me is a terrible song. Also, if you were to look into it further you could say that the ***** is actually CoD, so they might be saying that CoD is not a problem to them. Or that's just me over thinking things

One

Not the first to attack another company to say they are better.

Two
To complain about a ad cause of the song they used is kinda stupid if you ask me (Also I like the song and I think Jay-Z is the only good rapper I hear on the radio at all.

Nah, I still think it was a joke at the players' expense; if you spend all your time playing Battlefield 3, you may wind up with 99 problems, but you won't have a girlfriend, so a "*****" won't be one.

 

[BoredRolePlayer]

Having just saw the new tv spot for bf3, and having seen the new tagline. Which is "above and beyond the call", and obvious dig at CoD. Seriously EA and/or Dice, this is just starting to be you attacking the CoD series like a little kid, the tagline might as well say "buy bf3, because CoD is a pile of doody. Say What you want about CoD or Activision, when was the last time they purposefully attacked any game EA has made, and does Activision do already on disc DLC or online codes, no they dont.

Heres my source: http://kotaku.com/5843892/battlefield-3s-latest-tv-spot-goes-above-and-beyond-the-call

So Escapees, what do you think of this blatantly childish tagline?

[EDIT] Well, I admit it wasn't that childish, but its just the fact they used 99 problems as their song, and 99 problems to me is a terrible song. Also, if you were to look into it further you could say that the ***** is actually CoD, so they might be saying that CoD is not a problem to them. Or that's just me over thinking things

One

Not the first to attack another company to say they are better.

Two
To complain about a ad cause of the song they used is kinda stupid if you ask me (Also I like the song and I think Jay-Z is the only good rapper I hear on the radio at all.

Nah, I still think it was a joke at the players' expense; if you spend all your time playing Battlefield 3, you may wind up with 99 problems, but you won't have a girlfriend, so a "*****" won't be one.

And as I was pointing out so is the mac ads

Mac is seen as the hip cool new computer that everyone needs and if you use window you are a old boring guy who is on his way out. Which is stupid and it took root, talking to mac fans is so headache inducing with how much they think they know about machines when in general to compare it to a mac. A lot don't know they use a form of Unix on said mac and if you tell them a lot I meet go "No your lying and don't know anything about computers".

 

[Owyn_Merrilin]

Having just saw the new tv spot for bf3, and having seen the new tagline. Which is "above and beyond the call", and obvious dig at CoD. Seriously EA and/or Dice, this is just starting to be you attacking the CoD series like a little kid, the tagline might as well say "buy bf3, because CoD is a pile of doody. Say What you want about CoD or Activision, when was the last time they purposefully attacked any game EA has made, and does Activision do already on disc DLC or online codes, no they dont.

Heres my source: http://kotaku.com/5843892/battlefield-3s-latest-tv-spot-goes-above-and-beyond-the-call

So Escapees, what do you think of this blatantly childish tagline?

[EDIT] Well, I admit it wasn't that childish, but its just the fact they used 99 problems as their song, and 99 problems to me is a terrible song. Also, if you were to look into it further you could say that the ***** is actually CoD, so they might be saying that CoD is not a problem to them. Or that's just me over thinking things

One

Not the first to attack another company to say they are better.

Two
To complain about a ad cause of the song they used is kinda stupid if you ask me (Also I like the song and I think Jay-Z is the only good rapper I hear on the radio at all.

Nah, I still think it was a joke at the players' expense; if you spend all your time playing Battlefield 3, you may wind up with 99 problems, but you won't have a girlfriend, so a "*****" won't be one.

And as I was pointing out so is the mac ads

Mac is seen as the hip cool new computer that everyone needs and if you use window you are a old boring guy who is on his way out. Which is stupid and it took root, talking to mac fans is so headache inducing with how much they think they know about machines when in general to compare it to a mac. A lot don't know they use a form of Unix on said mac and if you tell them a lot I meet go "No your lying and don't know anything about computers".

?

I was referring to the choice of background music, and really just making a joke. I'm not really sure what you're getting at.

 

[ninetails593]

I blame the bf3 fans more than the advertising. You'll never see a more ridiculous bunch, spouting random hate for CoD with little to no reason.

 

[BoredRolePlayer]

Having just saw the new tv spot for bf3, and having seen the new tagline. Which is "above and beyond the call", and obvious dig at CoD. Seriously EA and/or Dice, this is just starting to be you attacking the CoD series like a little kid, the tagline might as well say "buy bf3, because CoD is a pile of doody. Say What you want about CoD or Activision, when was the last time they purposefully attacked any game EA has made, and does Activision do already on disc DLC or online codes, no they dont.

Heres my source: http://kotaku.com/5843892/battlefield-3s-latest-tv-spot-goes-above-and-beyond-the-call

So Escapees, what do you think of this blatantly childish tagline?

[EDIT] Well, I admit it wasn't that childish, but its just the fact they used 99 problems as their song, and 99 problems to me is a terrible song. Also, if you were to look into it further you could say that the ***** is actually CoD, so they might be saying that CoD is not a problem to them. Or that's just me over thinking things

One

Not the first to attack another company to say they are better.

Two
To complain about a ad cause of the song they used is kinda stupid if you ask me (Also I like the song and I think Jay-Z is the only good rapper I hear on the radio at all.

Nah, I still think it was a joke at the players' expense; if you spend all your time playing Battlefield 3, you may wind up with 99 problems, but you won't have a girlfriend, so a "*****" won't be one.

And as I was pointing out so is the mac ads

Mac is seen as the hip cool new computer that everyone needs and if you use window you are a old boring guy who is on his way out. Which is stupid and it took root, talking to mac fans is so headache inducing with how much they think they know about machines when in general to compare it to a mac. A lot don't know they use a form of Unix on said mac and if you tell them a lot I meet go "No your lying and don't know anything about computers".

?

I was referring to the choice of background music, and really just making a joke. I'm not really sure what you're getting at.

I was going at ad's attacking the competition and the people who use it. Your joke went right over my head >_>. Re-reading it I find it funny though.

 

[Smooth Operator]

Oh come on that line was used in every cheesy American war movie, you are getting offended simply because you want to.

But I agree on the soundtrack, it's retarded.

 

[Rawne1980]

Well why is Battlefield in competition with COD, because it's a very popular game and they want a piece of the pie, and the only really useful way to get that piece is by attacking the other game.

And because they are similar types of game and because both companies are in competition.

Of course one or even both are going to try some form of trash talk it happens all the time.

I'm not saying it's right or wrong but saying "they only attack it because it's popular" is hardly the best argument against it.

They are both competing for the same part of the gaming market ... the warfare FPS ... they will do anything they can to try and get more press for their particular product.

Love it or hate it EA did exactly the right thing and i'll tell you why .... it got people talking.

This thread is advertising Battlefield. All the threads across every forum about this is advertising Battlefield. You can't buy that kind of publicity. That one advertisement will do more in the next few days than a full marketing campaign because it gets people talking which in turn advertises that product.

It's not the 'moral' choice but they don't run off morals they run off sales which adds like that will bring in.

Love it or hate it but it works.