I wanna see an Axe commercial which brings it to its logical conclusion - the effect eventually wears off. The woman comes back to her senses the next morning absolutely repulsed and horrified at what the Axe effect made her do against her will. She stealthily crawls out of the guy's bed while he's still asleep, puts on her clothes and calls the police. Then the guy goes to jail for a few years.
But it's not just an isolated incident. Women are locking themselves indoors in terror of the Axe effect, hiding from roving games of Axe-wielding rapists. Axe is classified as a date-rape drug, and in a highly-publicized trial several executives at Axe are arrested for their role in manufacturing and distributing the product.
The Axe corporation goes under, but the story doesn't end there. The secret recipe for Axe is leaked anonymously online, and the illegal Axe trade starts up and is enormously profitable. The government declares a war against Axe which proves to be even less effective than the war on drugs. For every Axe lab that the feds bust, twenty more spring up. Organized crime, bolstered by the Axe trade becomes far more powerful. And secretly, the CIA is purchasing Axe and using it for clandestine spy operations in the middle east. Suddenly every single CIA operative in the world is the equivalent of James Bond in womanizing, and any government official who is either female or closely related to a woman has all their secrets revealed by the power of Axe. Nations worldwide rush to remove women from any position of power, since they can so easily be comprimised by the Axe effect. Thus begins a new dark ages for gender equality.
National security no longer exists, organized crime has absolute power over the US, womens' rights are set back by centuries, governments collapse, and anarchy reigns across the globe. The only possible end result of the Axe effect is global nuclear annhilation.