Maybe?
I remember Sudeki, which was marketed with such a hilariously over the top tongue in cheek sexual campaign ('Pray for a full frontal assault!' Really?) The semi-ude woman on the cover did at least compel me to read the back, I liked what I saw and bought it, and found to my surprise that it was actually a really good game. I still play it today.
So I guess self-aware sexualised marketing. Either knowing that your game is worthless but that breasts will help it sell, or knowing it's good, but that people might not notice it and using hyper-sexuality to drum up attention.
Sex sells, anyone who says otherwise is deluded.
I remember Sudeki, which was marketed with such a hilariously over the top tongue in cheek sexual campaign ('Pray for a full frontal assault!' Really?) The semi-ude woman on the cover did at least compel me to read the back, I liked what I saw and bought it, and found to my surprise that it was actually a really good game. I still play it today.
So I guess self-aware sexualised marketing. Either knowing that your game is worthless but that breasts will help it sell, or knowing it's good, but that people might not notice it and using hyper-sexuality to drum up attention.
Sex sells, anyone who says otherwise is deluded.