You know, a thought occurred to me. All the mainstream reviews I've seen, regardless of their take on the new film, have the same common refrain; "Star Wars is back." I keep running across sentences like "it's a love letter to the fans," and "it HAD to play it safe to placate the fans after the prequels." George Lucas himself said (perhaps bitterly) that "the fans will love it." Yet in spite of all this there's a sizeable portion of fans (myself included) who don't see this as the second coming of Christ that one might expect from reading/watching said reviews.
Just to reiterate in case anyone gets the wrong idea; I like the movie, but I'm not all-
I think the media has missed the mark; this movie wasn't made for fans, it was made for general audiences.
You can't really claim "Star Wars is back" when, for many of us, Star Wars never left in the first place. The veritable avalanche of novels, comic books, video games, movie spinoffs and television shows saw to that. While admittedly a fair amount of it was trash, there were enough diamonds in the rough to keep us satiated over the decades (indeed, a <a href=http://www.techtimes.com/articles/116569/20151215/group-threatens-to-spoil-star-wars-the-force-awakens-unless-their-demands-are-met.htm>small but vocal minority of
assholes fans will swear up and down that the old Expanded Universe is "true" Star Wars, and shout down anyone who says otherwise with claims of "you're not a REAL fan!"). We didn't need to be reminded about the franchise and its legacy when we were steadily consuming it over the years in a never-ending smorgasbord. Indeed, one of the common criticisms levied against Episode VII by fans is that it's an amalgamation of themes we've seen before numerous times by various authors, artists, directors and programmers. Given the sheer volume of content out there, it's not at all surprising (monkeys at typewriters and all that).
The general public, though? THEY'RE the ones that have been jonesing for a quality Star Wars experience again this whole time. That's probably why Abrams and co. went with what's familiar and safe in the first place. They knew the fans were going to see it anyway out of brand loyalty, so they might as well cast as wide of a net as possible with gratuitous callbacks and reused plot points. They wanted to make sure everyone was on the same page, from the obsessed author of a 15,000-word Thrawn/Jar Jar slashfic to the casual moviegoer who last saw Luke, Han, Leia and Chewie in 1983.