SuperMse said:
I fail to see why you guys are responding so vehemently against this. Is it because someone said the magic f word? No, not that one, the other one. Because this ad campaign is victim blaming at its best. It's telling women to avoid getting raped as opposed to telling men not to rape. It's making them the problem, not the rapists. That's wrong. Why make this ad as opposed to making ads saying "Don't get drunk and take advantage of women, ya prick." I mean, imagine if you were raped while drunk and then someone said it was your fault. How would you respond? All you were doing was having a typical fun night out. It's the rapists fault for raping you, not the other way around. Yes, you should always take precautions to protect yourself, but isn't always walking around in fear of rape counterproductive to having a fun night out? Should you not party on the grounds that you might be raped, just like you shouldn't drive a car in case a drunk driver hits you? Of course not.
Rape is the rapist's fault. Target your ads at them, not the victims.
That's a fail campaign from the start, for any number of reasons. I'll try to list them:
1. Telling blameless guys not to rape just insults them.
2. Rapists often don't think of themselves as rapists, just like terrorists don't refer to themselves as terrorists. They shift blame to the victim, to society, to their parents, whatever. They aren't the problem. Some don't even think what they are doing is rape. Some might even agree with this sort of campaign and look down on other rapists.
3. Telling serial rapists not to rape is like telling a drug addict not to shoot up. Whether or not they do it again will not be determined by some crappy poster campaign.
On the other hand, telling reasonable women to take precautions, stay with friends, check their drinks, beware going overboard, etc. are things that can actually help reduce rape rates. I don't see any blame going on in the poster. The worst I see is scare tactics.
I really doubt any kind of poster campaign is gonna make much of a difference regardless, but this one is preferable to yours.